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    The Leprosy Mission's Andrew Grant eCommerce to fund charity, product ideas, email and more

    The Leprosy Mission's Andrew Grant eCommerce to fund charity, product ideas, email and more

    FromeCommerce MasterPlan

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    The Leprosy Mission's Andrew Grant eCommerce to fund charity, product ideas, email and more

    FromeCommerce MasterPlan

    ratings:
    Length:
    32 minutes
    Released:
    Feb 6, 2017
    Format:
    Podcast episode

    Description

    Andrew Grant is our first ever Charity / Not for profit eCommerce guest (can't believe it's taken this long to get one on the show!). Andrew runs the eCommerce store and digital marketing for the charity, which includes the wholesale site as well. In the last 12 months they did 42,000 orders - heavily weighted towards Christmas. We discuss the Google Adwords Grant for Charities, Email marketing, Clever product ideas, and the challenges and benefits of charity eCommerce vs standard for profit eCommerce.This podcast uses the following third-party services for analysis: Podsights - https://podsights.com/privacy
    Released:
    Feb 6, 2017
    Format:
    Podcast episode

    Titles in the series (100)

    Trying to work out how to acquire more customers? Need to improve customer retention? Or just looking for some reassurance you’re on the right track? That’s what the eCommerce MasterPlan is here for. Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing. Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from. Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU. Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process! This podcast uses the following third-party services for analysis: Podsights - https://podsights.com/privacy