Do you know how the meat you consume is raised and harvested? Will Harris is behind White Oak Pastures, a farm that transitioned away from industrial farming and is now focused on humane practices and regenerative agriculture. Learning more about their operation was a pleasure, and I encourage you to check out their website to see more of what they’re all about. I know you’ll learn a ton from this episode.   What we discussed:   His presence in the ketogenic space (2:29) The origin story of White Oak Pastures (5:11) The differences between industrial and regenerative agriculture (11:11) Greenwashing (15:37) What is regenerative land management (17:40) The timeframe and process when raising cattle humanely (21:41) Large vs. small food distribution (32:59) The importance of building a close-knit community (34:44) Online commerce (37:04) Interning at White Oak Pastures (41:35) A typical day in the life of Will Harris (43:15) Where the trajectory of the farm is heading (45:15) Fraudulent messaging being perpetuated by Big Food (49:21) Focusing on making an impact (53:51)   Where to learn more about Will and White Oak Pastures:   White Oak Pastures   If you loved this episode and our podcast, please take some time to rate and review us on Apple Podcasts, or drop us a comment below!