In this episode, Steve Fretzin and Russ Rosenzweig discuss:Perfecting your messaging with concise and precise wording. Being connected with the right person at the right time. Having a coach/advisor/business manager in the professional services world. Being proactive in the social part of social media.  Key Takeaways:There is no substitute for putting yourself out there. Get in the habit of making connections on LinkedIn with everyone you connect with.Read the posts of your clients and first-degree connections. Take the time to go through them as you would the news and look for excellence. Be genuinely interested in your connections.  "Take the extra minute to enjoyably read the profile of the GC or lawyer to move the conversation to an offline, in-depth, from the heart commentary about something you have in common, something you appreciate about their expertise." —  Russ Rosenzweig Connect with Russ Rosenzweig:  Website: roundtablegroup.comEmail: Russ@roundtablegroup.comShow: roundtablegroup.com/engaging-expertsLinkedIn: linkedin.com/in/russ-rosenzweig-00b83a2a Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: The Ambitious Attorney: Your Guide to Doubling or Even Tripling Your Book of Business and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911  Show notes by Podcastologist Chelsea Taylor-Sturkie Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.