If you like passive income, you probably want to promote affiliate partners. But there are a few things you want to know as you get started, or get more serious about generating affiliate revenue. These 4 mistakes could prevent you from supporting your partners - and your audience from support you can provide.  Using UGLY URLS to Promote Affiliate Partners Ugly URLs in social media posts or your emails. I’d like to say this is a rookie mistake but I see a lot of experienced entrepreneurs doing it too. Either their VA doesn’t know to ask, or the entrepreneur isn’t aware there’s a better way.  Back in the day people used Bitly for things like this. But with Pretty Links on word press it’s easier than ever. And then once you set it, you’re not vulnerable to say a platform change that your affiliate partner makes, deeming every single blog post where you put that link broken. It won’t go anywhere. SO not only won’t it make you sales, it will make you frustrated visitors to your site.  Save yourself the trouble. A Pretty Link not only makes an ugly url pretty, it is the one link you’ll use all the time when mentioning that product or service you’re promoting. Then if you need to, you can go in and change the URL there - in one single place and it updates all the places you’ve used the pretty link.  Include All Your Affiliate Partners in a Single Email I’ll admit I come close to doing this once a year every year. That’s when we share the Flipping 50 Gift Guide at the holidays. In our Gift Guide we’re selective about what we’ll include and choose different categories like “stocking stuffers” or “budget-friendly” or “the Victoria’s Secret Diamond Bra” equivalent. But there’s no denying that any other time of year when your customer ISN’T buying not just for themselves but for a wide variety of people they want to spend a wide variety of money on, this would be a mistake. Now, I DO have a resources page. It’s where I share things I’m asked about over and over again. It’s where I share things I use and affiliate for and things I use and don’t affiliate for, I just am answering the same question so frequently that it’s become easier to refer them to one URL, and you guessed it, it’s a memorable pretty link: flippingfifty.com/resources.  Not Really Investing Time and Energy in Promoting This one is going to tie right into the last so I’m going to lump them together for explanation’s sake.   If you agree or ask - to promote someone and then all you do is write a blog post and leave the promotion sit there… without actively sharing the post regularly, or driving traffic to it, or including the affiliate promotion in an email, you don’t really have your heart in it. If you have hundreds of thousands of visitors to your site regularly, that’s one thing.  But if you’re struggling to hit 5000 visitors to your website a month, chances are that hidden blog post isn’t going to attract visitors frequently enough or at the time they need to be there to make any difference at all.  If you ask to promote or are invited and agree, do your best. Make a plan in your promotional calendar. With summits for instance, some of you fitness pros listening promoted for the What, When & Why to Exercise for Women 40+ event. And you earned 50% of the sale when people bought the course and or the recordings which was about $34-$60 depending on which they did.  If you told people (busy people) about it once on social… 5% if you’re lucky, saw it. And they’re not, scrolling back through old posts to find your information.  So usually a quality promotion is 2 or 3 emails, social media posts, maybe hosting the event host on your social media live. That’s really making an effort to make the most sales and support the affiliate and your audience with something they need.  Spreading Your Affiliates too Thin One of the reasons you may not have promoted with a consorted effort is because you said yes when it should have been no. You were in the middle of your own promotion an