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Creating Conversions from Direct Marketing, using Digital, with Robert Lee

Creating Conversions from Direct Marketing, using Digital, with Robert Lee

FromThe DigitalMarketer Podcast


Creating Conversions from Direct Marketing, using Digital, with Robert Lee

FromThe DigitalMarketer Podcast

ratings:
Length:
27 minutes
Released:
Apr 20, 2023
Format:
Podcast episode

Description

Are you interested in combining your more old-school, direct marketing (e.g. mail-in) with more modern digital marketing methods? Robert Lee is the owner of Atlanta Business Circulators and a Certified Partner with The DigitalMarketer.Robert sheds light on the statistics around how direct mail marketing still has its place, and how long even a piece of 'junk mail' will hang around in your house. The real opportunities that have been created in Robert's business over the past year have been with how he has embraced digital marketing to give his direct marketing a more personal touch. From printed QR codes that take you to a landing page (with your name on it!), to innovative offers that you can advise your vendors on to grow their business, Robert testifies to the growth acceleration framework and support from TDM that helps him grow his business – which in turn helps other businesses grow theirs. It's an entrepreneurial thing of beauty, and a reminder of the valuable role marketing has to play in helping small businesses grow. Robert Lee is the owner of Atlanta Business Circulators. His services offered include digital marketing, social media marketing, direct mail marketing, and advertising.Robert is enjoying increased success as a Certified Partner of The DigitalMarketer Agency Accelerator Program. Key Takeaways:01:14 Does mail-in marketing still work?02:39 How can you combine mail-in marketing with digital? 06:21 In what industries do a combination of both work?09:33 What mail-in offers work well with creating online conversions? 11:35 How to prep your vendor before they make an offer17:39 How the affiliate program ties in with growth acceleration19:31 Robert shares the merits of being a certified partnerConnect with Robert Lee:LinkedIn - https://www.linkedin.com/in/rwlee2Lesix Agency - https://lesix.agency/Atlanta Business Circulators - https://mailwithabc.com/Be sure to subscribe to the podcast at: https://www.digitalmarketer.com/podcast/Facebook: https://www.facebook.com/digitalmarketerInstagram: https://www.instagram.com/digitalmarketer/LinkedIn: https://www.linkedin.com/company/digital-marketer/This Month's Sponsors:Conversion Fanatics - Conversion Rate Optimization AgencyGet 50% Off Monthly Blog Writing Service - BKA Content More Resources from Scalable[Free Guide & Assessment] 7 Levels of ScaleFREE EPIC Challenge More Shows You'll...
Released:
Apr 20, 2023
Format:
Podcast episode

Titles in the series (100)

The DigitalMarketer Podcast takes you on a journey through the world of digital marketing, diving deep into the topics that digital marketers, like you, can use to help grow your skills and your business. The podcast is produced by the Scalable Media Network and hosted by Mark Degrasse and fellow DM contributors. Listen to interviews with key players in the digital marketing industry, bringing real-world insight and examples to help you understand how to implement the best marketing strategies that are working right now. So, whether you're a seasoned digital marketing expert, or you're on your path to becoming one, this podcast is perfect for you. What are you waiting for? Turn up the volume, press play, and start your path to becoming the smartest person in the room.