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The Membership Model That Grew From 0-$10M ARR Without Its Own Tech.| Sam Jacobs

The Membership Model That Grew From 0-$10M ARR Without Its Own Tech.| Sam Jacobs

FromThe Scale Up Show


The Membership Model That Grew From 0-$10M ARR Without Its Own Tech.| Sam Jacobs

FromThe Scale Up Show

ratings:
Length:
40 minutes
Released:
Jul 21, 2021
Format:
Podcast episode

Description

Are you ready for a Challenge? Join me LIVE with other CEO’s, Founders, and Revenue Leaders from August 2nd-6th at the Referrals for Revenue Challenge: https://www.referralsforrevenuechallenge.com/goHave you ever learned something in your career the hard way? Often, we only realize the value of lessons much later when we have gained a lot more experience. Today’s guest, Sam Jacobs, learned about humility only after quitting his job in investment banking to start a record label that failed abysmally. He also learned some vital lessons after getting fired multiple times from several different companies over the last decade. Sam has had a huge diversity of experiences. He is the Founder and CEO of Pavilion, the premier community and premier development platform for high-growth leaders and their teams at every function.After grinding for a long time, Sam started Revenue Collective as a group therapy session and community for his friends and peers so that they could support each other, help one another find jobs, and get better at their jobs. He started the community as a group in New York. They got together every quarter to talk about their problems and challenges over some drinks or a meal. People from all over the world started hearing about it. They began reaching out to Sam to start new chapters. So they got some other chapter heads in London, Toronto, Boston, and Amsterdam, and they also added Indianapolis, Denver, and Atlanta. Revenue Collective started charging dues at the start of 2018. Sam was still working then, so it was a side-hustle for him. After getting fired from his job a few months later, he decided to do it full-time. He figured that if he got 2000 paying members, he could survive in New York. It was a huge success, and they rebranded to become Pavilion. The mission of the company is about helping each person get where they want to go in their life through their work. Pavilion was profitable, and Sam was not planning on raising any money. However, he got an email from Elephant Ventures, offering him $25,000,000. So he took the money and used it to build his company to where it is today.  Getting fired sucks for many reasons, regardless of how much you get paid for severance. Despite making a lot of money at Gerson Lehrman Group, Sam was not happy there. He went through a divorce at the same time as he got fired from GLG, so he lost a lot of money, and his income also dropped drastically. That was the start of a radical transformation for Sam.Sam went to work for Axial in their very early stage. After getting fired, he went to Livestream. He left there to join TheMuse.Com as their CRO and, after seven months, was asked to leave. They felt he was not a good fit for their culture because he was too hard. He then moved onto Behavox but got asked to leave because he was too lenient. Getting fired at the executive level is not quite as crazy as getting fired as an account executive. At the executive level, you get fired as an individual contributor because you did not hit your number. If you get fired as a C-Suite executive, however, it is probably because your vision does not align with what the CEO wants to do, and ultimately, you are in service of the CEO’s vision.Although he is introverted, Sam loves to help people. Since starting Revenue Collective in 2016, Sam has been sincerely looking for ways to help his friends and the broader community. Sam loves hearing about people who work hard, want to be better, do things the right way, and succeed. He recently did a workshop for their Rising Executives Program and realized that 5 of those who joined their January class have already been promoted to VP.Getting fired from The Muse was a turning point in Sam’s life. That was when he decided to stop relying on other people and start charging dues for Revenue Collective. He also decided to try for sponsorship, so he asked Kevin O’Malley of SalesLoft for $10,000 to put together a dinner for him in New York each quarter. Kev
Released:
Jul 21, 2021
Format:
Podcast episode

Titles in the series (100)

How do you grow like a VC-backed SAAS company without taking on investors? What are the secrets that SAAS CEOs have that the rest of us don't? Do you want to create a lifestyle business, a performance business, or an empire?  How do you scale to an exit without losing your freedom? Join the host Ryan Staley every Monday and Wednesday for conversations with the brightest and best SAAS Founders, CEOs, and Entrepreneurs to crack the code on repeatable revenue growth, leadership, lifestyle freedom and mindset. This show has featured Startup and Billion Dollar Founders, Best Selling Authors, and the World’s Top Sales and Marketing Experts like Terry Jones (Founder of Travelocity and Chairman of Kayak), Gina Bianchini (Founder of Mighty Networks and prior Co-Founder with Marc Andreessen) and Harpaul Sambhi (Founder of Magical with a previous exit to Linkedin). This is where Scaling and Sales are made simple in 25 minutes or less. Saas, Saas growth, Scale, Business Growth, B2b Saas, Saas Sales, Enterprise Saas, Sales, Business growth strategy, Founder, VP of Sales, CRO, Chief Revenue Officer, Technology, Leadership, CEO, Management, Hyper-Growth.