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197 DIY Butcher Shop Feasibility Study with Liz Brownlee & Her SARE Project

197 DIY Butcher Shop Feasibility Study with Liz Brownlee & Her SARE Project

FromMy Digital Farmer Podcast


197 DIY Butcher Shop Feasibility Study with Liz Brownlee & Her SARE Project

FromMy Digital Farmer Podcast

ratings:
Length:
59 minutes
Released:
Feb 8, 2023
Format:
Podcast episode

Description

Have you ever wanted to build your own butcher shop in your local area -- to vertically integrate your business and stop the meat processing bottlenecks? Liz Brownlee of Nightfall Farm did. But she wasn't sure if it was financially viable. So what did she do? She wrote a SARE grant for a feasibility study, got the funding, and then paid herself to research the idea. In the process, she found the information she needed to make her decision. I first met Liz at a CSA conference in Indiana, where she presented her SARE project findings. I thought it was so good, I asked her to come onto my podcast to talk about SARE and how you can use it to fund innovative ideas for your business. Plus I KNOW there are other farmers out there who could use her SARE project to help them take the next step in their DIY Butcher Shop. In this episode, Liz shares what she learned, what SARE is, how you can use her SARE resource for your business, how to apply for a SARE grant (so you get funded), and how she's making her meat CSA profitable. Check out her SARE project results and resources in my show notes at www.mydigitalfarmer.com/197 Sign up for my CSA Academy -- and get access to my CSA member resource library to use for your own CSA (as long as you're a paying member). Use coupon code TRIAL to get your first month for $1 This podcast was sponsored by Local Line, the leading e-commerce platform for the local food system. Try Local Line for your farm today! Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2023. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline
Released:
Feb 8, 2023
Format:
Podcast episode

Titles in the series (100)

CSA farmer and marketing specialist Corinna Bench from MyDigitalFarmer.com and Shared Legacy Farms brings you the My Digital Farmer podcast, revealing the best online marketing strategies you can apply to your retail farm business to help you grow your leads and sales. These days, it's not enough to just grow your product. You've got to be able to sell it too. In this podcast you'll be exposed to the fundamentals of marketing theory and practice so you can apply them to your own business.We'll cover marketing funnels, copywriting, website messaging, CSA marketing, lead generation, brand building, social media, customer retention, Facebook ads, sales pages, Facebook groups, YouTube, Instagram, email marketing, and stellar customer service. We also interview other farmers to find out what’s working (and not working) in farm marketing so you can feel more confident in your ability to convert leads, increase sales, and build a strong brand for your farm.