Burned over 100% of his body at 9 years old, John O’Leary lives a story of great inspiration. Today he talks with Darren and Mark about his life’s journey and speaking career. John also dispenses advice on how to be a relatable and unforgettable presenter. SNIPPETS: Don’t think ‘marketing’; think ‘service’ The smaller the audience, the more difficult the talk Be radically authentic and highly relatable Begin with the audience’s need in mind Taking risks allows you to be great Change the temperature in the room Our best stories have very little to do with us Respect your audience; meet them where they are Keep leaving breadcrumbs for your audience to follow Move the audience to laughter and tears; share trauma and drama