Are you great at creating content but struggle with the delivery? Today's guest is the master of comedic timing, Mike Goodwin.  As a comedian, he uses humor to share a new perspective and find joy in everyday life. He believes that comedy is a skill that anyone can and should implement in their business.  Mike coaches public speakers and entrepreneurs on how to use humor to captivate their audience. In this episode, Mike teaches you the foundations of comedy so you can deliver your content in a memorable and relatable way.  Everytime you get on stage you have the opportunity to make your brand stand out. Laughter can make a lifelong impression that endures and without it, you might find it difficult to truly connect with your audience.Even if you’re truly not funny, your audience needs to laugh! Hiring someone to help you write hilarious content is the best way to make your words have an impact.If you’re ready to bring humor into your business, listen now!Want to keep up with Mike Goodwin? Find details here:► WebsiteMikegoodwin.com:► Courses: Bow Tie Comedy Coaching► Instagram: @bowtiecomedy► Podcast:The Best Advice Ever Want to keep up with Traffic Sales and Profit? Find details here:► Podcast: https://trafficsalesandprofit.com/podcast► Get your FREE Traffic Sales and Profit Book here https://freetspbook.com/tsp-book► Subscribe to the YouTube channel: https://youtube.com/trafficsalesandprofit► Upcoming Live Events: https://trafficsalesandprofit.com/events/► Join our FREE Traffic, Sales & Profit Facebook Group: https://www.facebook.com/groups/TrafficSalesProfit/► Follow us on Instagram: https://www.instagram.com/trafficsalesandprofit/► Follow Lamar on Instagram: https://www.instagram.com/lamartyler/KEY TAKEAWAYS[00:00:00] Infusing comedy in your presentation[00:01:10] Shifting focus from the content to the delivery of the content[00:06:44] The conundrum of humor and professionalism[00:07:30] Comedy is neutral, it just depends how you choose to use it[00:15:55] Don’t bring inside jokes to an outside relationship[00:16:58] Laughter makes an impression that helps your audience learn [00:19:30] If you’re not funny, hire someone who is[00:22:00] Comedy causes you to pause and pay attention[00:24:30] Don’t make a point without telling a story[00:25:30] You can’t get better at comedy without practicing[00:31:10] The three components of a joke: Premise, Punchline...