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E37: How to Use Conversational AI Effectively in Pharma Sales and Marketing

E37: How to Use Conversational AI Effectively in Pharma Sales and Marketing

FromAI For Pharma Growth


E37: How to Use Conversational AI Effectively in Pharma Sales and Marketing

FromAI For Pharma Growth

ratings:
Length:
63 minutes
Released:
Nov 30, 2022
Format:
Podcast episode

Description

In this episode of AI For Pharma Growth, Dr Andree Bates is joined by Dr John Reeves, CEO and Richard Marcil, COO of Conversation Health.   Conversation Health generates AI-Driven Virtual Experience for Healthcare and Life Sciences. It’s the only platform that is designed specifically for the needs of the pharmaceutical industry using natural language processing and machine learning. There are so many applications for this from medical and clinical to sales and marketing. This episode is focused on the sales and marketing applications.   In this episode you will learn: What the main types of problems that pharma sales and marketing teams face  The difference between new generation chatbots and old generation chatbots How digital touch points can be turned into a conversational experience The three key things required for a great conversational experience   Click to connect with Dr. Andree Bates for more information in this episode: https://eularis.com/   Click for more information and for resources mentioned in this episode:  https://www.conversationhealth.com/   AI For Pharma Growth is the podcast from pioneering Pharma Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business.    This show blends deep experience in the sector with demystifying AI for all pharma people, from start up biotech right through to Big Pharma. In this podcast Dr Andree will teach you the tried and true secrets to building a pharma company using AI that anyone can use, at any budget.   As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses  her obsession with all things AI and futuretech to help you to navigate through the, sometimes confusing but, magical world of AI powered tools to grow pharma businesses.    This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, production, social media, psychology, customer insights and so much more.   Resources:  Dr. Andree Bates LinkedIn | Facebook | Twitter
Released:
Nov 30, 2022
Format:
Podcast episode

Titles in the series (100)

AI For Pharma Growth is the podcast from pioneering Artificial Intelligence entrepreneur Dr. Andree Bates created to help Pharma, Biotech and other Healthcare companies understand how the use of AI-based technologies can easily save them time and grow their brands and company results. This show blends deep experience in the sector with demystifying AI for biopharma execs from biotech start-ups right through to big pharma. In this podcast, Dr Andree will teach you the tried and true secrets to building results in a pharma company using AI and alert you to some fascinating new tools and applications to benefit you and your company. As the author of many peer-reviewed journals in pharma AI, and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses her obsession with all things AI, futuretech, healthcare and pharma to help you to navigate through the, sometimes confusing, but magical world of AI powered tools to achieve real-world results. This podcast features many experts who have developed powerful AI-powered tools that are the secret behind some time-saving and supercharged revenue-generating business results. Those who share their stories and expertise show how AI can be applied to Discovery, R&D, clinical trials, market access, medical affairs, regulatory, market research, business insights, sales, marketing, including digital marketing, and so much more.