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72: Best Strategies to Improve Your Marketing Technology Stack - with CMO Eric Eden, Part 2

72: Best Strategies to Improve Your Marketing Technology Stack - with CMO Eric Eden, Part 2

FromRenegade Marketers Unite


72: Best Strategies to Improve Your Marketing Technology Stack - with CMO Eric Eden, Part 2

FromRenegade Marketers Unite

ratings:
Length:
33 minutes
Released:
Apr 2, 2018
Format:
Podcast episode

Description

In this second installation of Drew’s interview with Eric Eden, CMO of Receipt Bank, they discuss additional strategies to improve your marketing technology stack. Be sure to listen to part 1 of this conversation on episode 71 of Renegade Thinkers Unite. After securing a budget and receiving buy-in from company leadership teams, selecting the right pieces to add to your marketing technology stack is the next big step.
Released:
Apr 2, 2018
Format:
Podcast episode

Titles in the series (100)

Renegade Marketers Unite focuses on marketing innovators, uncovering the how, what and why behind their on-going success. Award-winning marketer, author, and entrepreneur Drew Neisser keeps these conversations interesting and inspiring, wrapping up each episode with on-the-spot analysis and insights for big marketers and those that want to be. For more information visit http://DrewNeisser.com/podcast