In this episode, we discuss the use of the 3D product visualisation, AR and VR platform at enabling full sales cycle, e-commerce for complex consumer offerings such as home renovation. We also explore the challenges related to 3D content, including large file sizes, complex matching between consumer needs and product lines in a new UI and the evolution of sales processes.  Our guest today is Beck Besecker, founder and CEO of Marxent. Marxent is the developer of 3D cloud, a 3D leading content management platform, for enterprise retailers and manufacturers. IoT ONE is an IoT focused research and advisory firm. We provide research to enable you to grow in the digital age. Our services include market research, competitor information, customer research, market entry, partner scouting, and innovation programs. For more information, please visit iotone.com