In this episode, we discuss how telemachine builders and production line integrators can differentiate themselves by providing data enabled services on top of their asset bases. We also explored the challenges of both gaining access to factory data and of gaining customer willingness to purchase software from non traditional software providers.   Our guest today is Florian Weihard, CTO of ruhlamat Automation Technologies and board member of ShopWorx. ShopWorx is an IIoT platform designed to make manufacturing shop floors more efficient by providing real time visibility and control.  IoT ONE is an IoT focused research and advisory firm. We provide research to enable you to grow in the digital age. Our services include market research, competitor information, customer research, market entry, partner scouting, and innovation programs. For more information, please visit iotone.com