How This Guy Saved Barbie From Cultural Extinction

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How This Guy Saved Barbie From Cultural Extinction

FromProblem Solvers

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Length:

22 minutes

Released:

Dec 12, 2022

Format:

Podcast episode

Description

When Barbie sales were falling, the company asked Richard Dickson to help save the famous toy. He became its president and COO — and here, he explains the four-point playbook he drew up to turn Barbie sales around. (And it worked!)

Released:

Dec 12, 2022

Format:

Podcast episode

Titles in the series (99)

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How This Guy Saved Barbie From Cultural Extinction

How This Guy Saved Barbie From Cultural Extinction

Description

Titles in the series (99)

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