Most business owners know that starting up can be challenging. Fear of failure, burnout, and making mistakes can be a normal part of the journey. And even though the journey to build a business you love can feel lonely, you're not alone!In this episode, I talked to Emma Grace Moon about her journey in building a badass Affiliate marketing agency. We discuss how to identify clients who are out of alignment with your business, how to build a supportive team, finding your "butterfly" clients, and a lot of the other early stage challenges that business owners face.In this episode, you can discover things like:(6:45) - Running a business that feels good(9:00) - the doubts, 'shoulds', and mental blocks(11:45) - avoiding burnout and the stark female founder image(14:30) - mistakes as learning opportunities(17:00) - Finding your "butterfly clients"(22:30) - breaking through the "always on" mindset(25:00) - serving more clients in less time(29:00) - building the "puzzle" of your lifeConnect with Emma Grace Moon:emmagracemoon.comIGhttps://www.instagram.com/emmagracemoon/Connect with Ben:lucidshiftcoaching.comLucid Shift Coaching IGhttps://www.instagram.com/lucid_shift_coaching/ Hosted on Acast. See acast.com/privacy for more information.