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Framing Effect on Delegation

Framing Effect on Delegation

FromThe Behavioral Economics in Marketing's Podcast


Framing Effect on Delegation

FromThe Behavioral Economics in Marketing's Podcast

ratings:
Length:
11 minutes
Released:
Jun 3, 2021
Format:
Podcast episode

Description

The framing effect is about how employees' decisions tend to be affected by the way in which the choices are framed through words, body language, tone, presentation and placement. In this episode, we discussed ways for leaders to apply the framing effect in the successful delegation.
Released:
Jun 3, 2021
Format:
Podcast episode

Titles in the series (100)

Understanding how we as humans make decisions is an important part of marketing. Behavioral economics is the study of decision making and can give keen insight into buyer behavior and help to shape your marketing mix. Marketers can tap into Behavioral Economics to create environments that nudge people towards their products and services, to conduct better market research and analyze their marketing mix.