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Meltwater Unveils Podcast Monitoring

Meltwater Unveils Podcast Monitoring

FromWinfluence - The Influence Marketing Podcast


Meltwater Unveils Podcast Monitoring

FromWinfluence - The Influence Marketing Podcast

ratings:
Length:
9 minutes
Released:
Feb 21, 2020
Format:
Podcast episode

Description

Meltwater announced a new addition to its social listening platform -- podcast monitoring. The ability to find brand and keyword mentions on podcasts is a game-changer in how we think of podcasts and how we quantify their success when our brands are involved in them. 
Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Feb 21, 2020
Format:
Podcast episode

Titles in the series (100)

Want Instagrammers and YouTubers to mention your brand? Or do you want to influence an audience to buy your product? Winfluence - The Influence Marketing Podcast explores the world of influencer marketing from a strategic perspective to help your influence efforts align with driving business value. Host Jason Falls, author of the companion book Winfluence: Reframing Influence Marketing to Ignite Your Brand, interviews brand managers, agency strategists, software vendors and influencers themselves to uncover the art and science of influencing audiences to try, buy or think differently. There's a difference between using influencers and actually influencing. Discover that difference and explore both online and offline influence on Winfluence.