Join Shane Barker and Marcus Sheridan as they take you on the journey to understand your audience and create stellar content. Marcus talks about the importance of changing your marketing method to attract the right customers. He explains why you need to let your customers know why you’re not the right fit for them too: https://shanebarker.com/podcast/why-brands-lose-their-audience-with-marcus-sheridan/  Bonus: Check out how I’ve used content marketing to grow my blog: https://shanebarker.com/blog/content-marketing-case-study/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.