We are human beings and entrepreneurs, who are always evolving, growing, and changing. As we create new services and products, we're getting more experienced, and with that our prices are also evolving and changing.   In today’s episode, I am talking about how to confidently overcome your feat of charging what you are worth. I share the tragedy of strong women not charging prices that reflect their value, why you just need to get over the fear, and how I go about forming my own price list.  Listen on Spotify Listen on iTunes In this episode we cover: Not charging what you’re worth [1:22] My process for coming up with a price [6:42] What someone else can afford is none of your business [10:43] Develop a positive mindset around money [14:07] The pursue pleasure tactic [17:50]   Books Mentioned:   https://amandafrances.com/rich-af/https://www.amazon.com/Secrets-Millionaire-Mind-Mastering-Wealth/dp/0060763280Connect with me: Apply for 1:1 coaching here IG: https://www.instagram.com/aylafreda/ Website: https://aylasorochuk.com/