40 min listen
Q&A with Julie Rhodes, Craft Brewery Sales & Marketing Expert
Q&A with Julie Rhodes, Craft Brewery Sales & Marketing Expert
ratings:
Length:
69 minutes
Released:
Apr 22, 2020
Format:
Podcast episode
Description
In today's episode, we talk to Julie Rhodes from Not your hobby marketing. Julie is a beer industry sales and marketing expert. She has over 20,000 hours of experience in brand management, wholesaler management, and using data-driven results to help breweries grow sales. Topics covered in this episode:How to use brewery sales and marketing fundamentals to navigate the Covid-19 crisisEssential skills needed most today: Agility, innovation, and flexibility Tactics and lessons learned for remote beer sales Tips to build strong relationships with wholesalers and retailers Best practices for wholesaler APB meetingsNot a subscriber? Sign up for the world-famous Craft Brewery Finance newsletter.
Released:
Apr 22, 2020
Format:
Podcast episode
Titles in the series (100)
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