35 min listen
#35: What the Brits Want From Loyalty
ratings:
Length:
49 minutes
Released:
May 14, 2020
Format:
Podcast episode
Description
Loyalty Managers around the world often look to the UK for inspiration and exciting new ideas and trends. YouGov is the UK’s “most quoted research agency” on consumer opinion, and earlier this year, together with Mando Connect, they again turned their attention to understanding what British consumers really want from loyalty programmes.
Listen to this week’s episode of “Let’s Talk Loyalty” to hear us discuss the 2020 UK loyalty whitepaper, including some exciting new innovative UK loyalty programmes – and also some concerns on how much more we need to do before our loyalty programmes appeal to younger consumers.
Show Notes:
1) YouGov.com
2) Mando Connect
3) Charlie Hills
4) Joe Flagg
5) UK Loyalty Whitepaper - What the Brits Want from Loyalty
6) Are Loyalty Programmes Even More Important in These Challenging COVID-19 Times? Article on The Wise Marketer
Listen to this week’s episode of “Let’s Talk Loyalty” to hear us discuss the 2020 UK loyalty whitepaper, including some exciting new innovative UK loyalty programmes – and also some concerns on how much more we need to do before our loyalty programmes appeal to younger consumers.
Show Notes:
1) YouGov.com
2) Mando Connect
3) Charlie Hills
4) Joe Flagg
5) UK Loyalty Whitepaper - What the Brits Want from Loyalty
6) Are Loyalty Programmes Even More Important in These Challenging COVID-19 Times? Article on The Wise Marketer
Released:
May 14, 2020
Format:
Podcast episode
Titles in the series (100)
#14: British Airways Executive Club - Airline Loyalty Insights by Let's Talk Loyalty