I get asked all the time about my social media strategy and what that looks like. "The real thing to look at is how well what you're already doing is working."I get blank stares when I tell people it's not enough to just publish a new podcast episode every week. "You actually have to tell people you've put out a brand new episode."So today, we're diving into what it takes to post regularly on social media and how to measure those results. I'm giving you tangible things to look for as well as throwing a 30-day challenge at the end of the episode to measure if what you're doing on social media for your podcast is actually working.