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Ep 313:  The Ideal Financing Structure for E-commerce Brands with Matt Putra

Ep 313: The Ideal Financing Structure for E-commerce Brands with Matt Putra

FromSecrets To Scaling Your Ecommerce Brand


Ep 313: The Ideal Financing Structure for E-commerce Brands with Matt Putra

FromSecrets To Scaling Your Ecommerce Brand

ratings:
Length:
26 minutes
Released:
Mar 17, 2022
Format:
Podcast episode

Description

When and why does getting a fractional CFO make sense in the life of a business? What is the ideal financing structure for a business? Does it differ from what banks suggest?In this episode, Jordan chats with his business partner and CFO, Matt Putra and they talk about how to structure debt, what kind of debt to take on, and the different types of debt levers that are out there. He shares how the bank wants you to structure things and the way he thinks your debt should be structured.Listen and learn in this episode!KEY TAKEAWAYS FROM THIS EPISODEEvery business should start out doing proper bookkeeping.A fractional CFO makes sense when it is doing above $500,000 and wants to grow fully for the long term.If you are venture-funded and want to grow really fast, you can have a CFO right away when you are starting.The more complex your company is, the more a fractional CFO can help.It is not bad to get debt from more expensive financing such as Shopify, Clearco, PayPal, & Wayflyer because these have very clear values and are very flexible.You can pull money out of your business and put it in investments. Your net worth will be in a different exposure to risks.A five-year-term loan provides certainty and gives you one big cash injection which is paid in small monthly payments.Banks will have a lot of restrictions to protect themselves, it is important to read through the covenant or ask your CFO or lawyer if you don't understand it.Some of the things that a CFO looks at in a company hiring are revenue, sustainability, growth margins, marketing spend, and the salary-to-revenue ratio. Looking forward constantly at your expense structure and managing it is important for sustainable growth.Recommended Book: Will by Will Smithhttps://www.willthebook.comToday’s Guest:Matt Putra is a fractional CFO at EightX.EightX helps businesses in need of CFO services to optimize their business cash flows.Connect and learn more about Matt and EightX here:Website: https://www.eightx.coLinkedIn: https://ca.linkedin.com/in/mattputraFinancing structure that banks suggest: https://www.linkedin.com/posts/mattputra_longpost-bank-money-activity-6898057989517840384-FjvjWe love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here:https://mindfulmarketing.co/growthplan-applyIf you've been paying attention and your brand is ready to GROW, apply now to be the one new brand we take on this month!https://mindfulmarketing.co/apply
Released:
Mar 17, 2022
Format:
Podcast episode

Titles in the series (100)

Are you an entrepreneur or ecommerce store owner looking to scale your business? Then join ecommerce marketing experts Jordan West and Sean Lang as they reveal what’s working in online marketing today to scale your business. Twice a week they walk you through what’s working in paid ads and talk to successful ecommerce business owners that have scaled their businesses to 7 figures and beyond. Learn from gurus in paid traffic on Facebook ads, YouTube ads, Google Adwords (now Google Ads), Google Shopping, Bing Ads, Bing Shopping Ads, retargeting, Instagram Ads, LinkedIn ads, Google Analytics, landing pages and more. We talk about how to write good ad copy, create banner ads that sell, which creative works for which ad platform and more. We talk about everything that is working right now (and not working) to help you scale your business so you know exactly what your next year of online sales is going to look like. Once you nail paid advertising it is like a faucet that you can turn on and off at will. Let’s show you how to build the paid traffic faucet!