37 min listen
Innovation Impossible
ratings:
Length:
23 minutes
Released:
Jul 11, 2019
Format:
Podcast episode
Description
Why do so many leaders scream "INNOVATE!" and so many teams treat innovation like a bunch of random or infrequent stunts or radical changes? It always feels too urgent or too last-minute when we finally evolve. Why? What if there was a better way? What would it REALLY take to make innovation a habit, not a Hail Mary?
Jay's email: jay@unthinkablemedia.com
Subscribe to Jay's monthly newsletter for marketers making shows. Join leaders from Red Bull, Roku, Adobe, Salesforce, Shopify, Wistia, the BBC, LinkedIn, and more: marketingshowrunners.com/subscribe
Jay's keynote speaking site: jayacunzo.com
Doug Kessler's blog post on tone of voice in B2B content: https://velocitypartners.com/blog/tone-of-voice-the-b2b-budget-multiplier/
Jay's email: jay@unthinkablemedia.com
Subscribe to Jay's monthly newsletter for marketers making shows. Join leaders from Red Bull, Roku, Adobe, Salesforce, Shopify, Wistia, the BBC, LinkedIn, and more: marketingshowrunners.com/subscribe
Jay's keynote speaking site: jayacunzo.com
Doug Kessler's blog post on tone of voice in B2B content: https://velocitypartners.com/blog/tone-of-voice-the-b2b-budget-multiplier/
Released:
Jul 11, 2019
Format:
Podcast episode
Titles in the series (100)
Craft-Driven [Creativity Series #4]: When you agonize over the act of creation itself -- for its own sake, not for some ulterior motive or end result -- good things happen. But in the business world, whether in marketing or as an entrepreneur or freelancer, that mentality is surprisingly rare. So what do you call that behavior when someome wants to skip right to the end result, craft be damned? There's a word for it -- a behavior we need to avoid if we want to be truly creative in our careers. In this episode, we hear the story of Alessandro "San" Bellino, owner of Gracenote Coffee, an espresso bar in downtown Boston. He takes us deep into his approach to his craft, where we'll learn what really matters and get inspired for attacking our own work. LINKS TO KNOW: Gracenote's Twitter: [twitter.com/gracenoteboston](twitter.com/gracenoteboston) The Coffee Trike's Twitter: [twitter.com/TheCoffeeTrike](https://twitter.com/TheCoffeeTrike) SUBSCRIBE: by Unthinkable with Jay Acunzo