Find and follow How Stories Happen in your favorite podcast player, or visit howstorieshappen.com to learn more about the show and find the appropriate link for you.Every episode of the show, we’re dissecting stories and drafts with incredible storytellers to understand how they found their ideas, how they developed their work, and how they’re using their stories to build their business and leave their legacy.You’ll walk away ready to differentiate on the impact of your ideas, not the volume of your content.It’s a show for business storytellers focused on standing out easier and resonating deeper through substance and stories, not hollow stunts.***You can also subscribe to my free newsletter, ? Playing Favorites,  and learn more about my coaching for experts looking to differentiate and my membership for business storytellers (the Creator Kitchen) at jayacunzo.com***ABOUT ME:Jay Acunzo helps business leaders develop more original premises — the big ideas they become known for publicly. His work focuses on his core belief in prioritizing resonance first, not reach.After starting his career in media and marketing roles at Google and HubSpot, Jay authored the book about questioning best practices, Break the Wheel, toured as a professional speaker, giving keynote sin 25 states and 3 countries, and cofounded the mastermind for business storytellers, the Creator Kitchen.As an advisor, he’s worked with more than 200 individuals and teams to help them differentiate through the impact of their ideas, not the volume of their content. Past clients include Salesforce, GoDaddy, Wistia, Drift, and Help Scout, as well as hundreds of individual thought leaders and experts, including the author behind Google’s innovative employee training program and the performance coach who helped Kobe Bryant develop his Black Mamba persona.Jay is a proud New England resident, a troubled Knicks fan, and an obsessive grilled pizza chef. His grandest aspiration (though he’d say delusion) is to be the Anthony Bourdain of business storytelling.? Keep making what matters!