What Makes GUSTO Exceptional? ["Exceptions" Ep.1]

Slingshot: Wooden Nickel Shorts[Creativity Series #5]: Slingshots are a new mini-series within the Unthinkable show where we go deep into a creative side project that winds up someplace surprising. Tinkering on side projects are powerful ways to slingshot our careers forward as content marketers, writers, designers, podcasters, videographers, and any kind of creative. In this episode, Dan Milano talks about the comedy group and video project, Wooden Nickel Shorts. LINKS TO KNOW:  Dan's Twitter: [twitter.com/DanMilanoHere](http://twitter.com/DanMilanoHere) Wooden Nickel Shorts: [youtube.com/user/WoodenNickelShorts](https://www.youtube.com/user/WoodenNickelShorts) SUBSCRIBE TO THE SHOW: Join the newsletter at [unthinkable.fm](http://unthinkable.fm) Jay's Twitter: [twitter.com/jayacunzo](Twitter.com/jayacunzo) Show Behind-the-Scenes: [Snapchat.com/add/jayacunzo](http://snapchat.com/add/jayacunzo) SUPPORT FOR THIS EPISODE: [RightSideShirt by Unthinkable with Jay Acunzo

24 min listen

Beauty in the Broken [Creativity Series #10]: Betting your career on your creativity means you'll have your fair share of saving bad ideas (or "polishing turds" as you'll hear in one of our stories). It also requires the ability to look past the obvious and see the potential for something better or higher quality or generally more creative. It requires you to see beauty in the broken. Today, we look at these ideas from multiple angles. First, I wrestle with some leftovers (BONUS: you get a recipe out of this episode!). Then, we go outside the echo chamber to hear the curious case of the Warriors -- starting in a very bad place. Then we hear the story of entrepreneur John Marsh, whose career journey looks a lot more like a detour. LINKS TO KNOW: John Marsh: [www.linkedin.com/in/john-marsh-1576069](http://www.linkedin.com/in/john-marsh-1576069) John Marsh's real estate business: [http://www.liveopelika.com/](http://www.liveopelika.com/) New York Times piec by Unthinkable with Jay Acunzo

36 min listen

Zig When Others Zag [Creativity Series #12] by Unthinkable with Jay Acunzo

21 min listen

Slingshot: The Danger Booth [Creativity Series #7]: Slingshots are a new mini-series within the Unthinkable show where we go deep into a creative side project that winds up someplace surprising. Tinkering on side projects is a powerful way to slingshot our careers forward as content marketers, writers, designers, podcasters, videographers, and any kind of creative. In this episode, Zac Wolf and Becca Goldring discuss their award-winning open-air photo booth, The Danger Booth. LINKS TO KNOW:  Zac's Twitter: twitter.com/zacxwolf Becca's Twitter: twitter.com/Becca\_Bakes TheDangerBooth.com ZacXWolf.com SUBSCRIBE TO THE SHOW: Join the newsletter at unthinkable.fm Jay's Twitter: twitter.com/jayacunzo Show Behind-the-Scenes: Snapchat.com/add/jayacunzo SUPPORT FOR THIS EPISODE: RightSideShirts.org TOPICS DISCUSSED:  Creativity  Photography Side Projects Entrepreneurship Sales Boston by Unthinkable with Jay Acunzo

26 min listen

$Slingshot: The Danger Booth [Creativity Series #7]: Slingshots are a new mini-series within the Unthinkable show where we go deep into a creative side project that winds up someplace surprising. Tinkering on side projects is a powerful way to slingshot our careers forward as content marketers, writers, designers, podcasters, videographers, and any kind of creative. In this episode, Zac Wolf and Becca Goldring discuss their award-winning open-air photo booth, The Danger Booth. LINKS TO KNOW:  Zac's Twitter: twitter.com/zacxwolf Becca's Twitter: twitter.com/Becca\_Bakes TheDangerBooth.com ZacXWolf.com SUBSCRIBE TO THE SHOW: Join the newsletter at unthinkable.fm Jay's Twitter: twitter.com/jayacunzo Show Behind-the-Scenes: Snapchat.com/add/jayacunzo SUPPORT FOR THIS EPISODE: RightSideShirts.org TOPICS DISCUSSED:  Creativity  Photography Side Projects Entrepreneurship Sales Boston$

Unthinkable Mic Check: See you soon! Be sure to subscribe at [Unthinkable.fm](http://Unthinkable.fm) to get episodes as soon as they launch, plus other exclusive content, goodies, and behind-the-scenes. Twitter: [@UnthinkableFM](http://twitter.com/UnthinkableFM) [@JayAcunzo](http://twitter.comJayAcunzo) by Unthinkable with Jay Acunzo

1 min listen

Slingshot: Carving the White Whale [Creativity Series #3]: Slingshots are a new mini-series within the Unthinkable show where we go deep into a creative side project that winds up someplace surprising. Tinkering on side projects are powerful ways to slingshot our careers forward as content marketers, writers, designers, podcasters, videographers, and any kind of creative. In this episode, Erik Devaney talks about carving the white whale. LINKS TO KNOW:  Erik's Twitter: [twitter.com/bardofboston](http://twitter.com/bardofboston) Erik's Medium article: [https://medium.com/@bardofboston/carving-the-white-whale-7cf0a830b9da](https://medium.com/@bardofboston/carving-the-white-whale-7cf0a830b9da) SUBSCRIBE TO THE SHOW: Join the newsletter at [unthinkable.fm](http://unthinkable.fm) Jay's Twitter: [twitter.com/jayacunzo](Twitter.com/jayacunzo) Show Behind-the-Scenes: [Snapchat.com/add/jayacunzo](http://snapchat.com/add/jayacunzo) SUPPORT FOR THIS by Unthinkable with Jay Acunzo

33 min listen

The Muse Is An Excuse [Creativity Series #6] by Unthinkable with Jay Acunzo

36 min listen

Slingshot: The Odyssey of Writing a Book [Creativity Series #21]: GET THE ENTIRE CONVERSATION from this episode -- subscribe at [http://unthinkable.fm](http://unthinkable.fm) before October 30, 2016. TODAY: Jonathan Fields has written several books, hosts a top podcast, and speaks all over the world. By most measures, he's "made it." But his latest book, How to Live a Good Life, caused him to question everything he knew about writing. In this episode, he recounts the odyssey of writing the book and shares what he learned studying the most successful authors in business. He also geeks out about the most exciting part of reading great writing -- and the weird reaction we all seem to share when we encounter it. (Slingshots are short stories about a creative side project that led somewhere surprising or unexpected. They run every other week as part of Unthinkable.) LINKS TO KNOW: Jonathan's new book is available here: [https://www.amazon.com/How-Live-Good-Life-Surpr by Unthinkable with Jay Acunzo

10 min listen

In on the Secret [Creativity Series #20]: Subscribe at [unthinkable.fm](unthinkable.fm) to get a quick note from Jay every Monday morning about trusting your intuition. TODAY: If you're going to reject conventional thinking and instead trust your intuition, you'll find yourself sharing tons of ideas with others. But this can feel scary, like our ideas are secrets we'd prefer to keep inside. And when someone shoots them down, we assume they just don't "get it." But what if the point of sharing our ideas is NOT to get the approval of others? Today, we go outside our echo chamber with Unthinkable contributor Andrew Littlefield to hear the story of an unusual art project in Brooklyn. Then, we talk to internet legend and creator of PostSecret.com, Frank Warren, to hear the story of his epic project. LINKS TO KNOW: Andrew Littlefield: [twitter.com/FSUAndrew](twitter.com/FSUAndrew) Oliver Warden: [twitter.com/robotbigfoot](twitter.com/robotbigfoot) Frank Warren by Unthinkable with Jay Acunzo

28 min listen

Slingshot: Scott Monty, Oxymoron [Creativity Series #13]: SUBSCRIBE: unthinkable.fm to get a quick note every Monday morning containing new episodes, exclusive bonus content, and new experiments to join. TODAY: Scott Monty is one of the world's most forward-thinking marketing minds. He spends his time helping big brands evolve, whether that was in-house at Ford or today as a consultant. So why is he so obsessed with the past? And what is he doing building a side project that historians and NBA players alike seem to love? (Slingshots are short stories about a creative side project that led somewhere surprising or unexpected. They run every other week as part of Unthinkable.) LINKS TO KNOW: Scott's side project: [http://www.ihearofsherlock.com/](http://www.ihearofsherlock.com/) Scott's newsletter and related mini-podcast: [http://fullmontyshow.com/](http://fullmontyshow.com/) Scott's Twitter: [http://twitter.com/scottmonty](http:/ by Unthinkable with Jay Acunzo

6 min listen

First-Principle Insights [Season Finale]: We call the show "Unthinkable" because anytime someone uses their intuition, it feels like they did something crazy. Maybe they broke from conventional thinking -- that alone feels pretty unthinkable in many jobs and industries. Maybe they came up with an incredible idea in an instant -- that can be tough to understand from the outside looking in. Or maybe they did work that was exceptional, i.e., an exception, from all the average, familiar, safe, down-the-fairway, just-so-basic-I-could-punch-a-watermelon junk. But here's the catch: When you do that kind of great work, it rarely feels crazy TO YOU. So maybe ... it's not unthinkable at all. SUBSCRIBE TO MONDAY'S EMAIL: [http://unthinkable.fm](http://unthinkable.fm) FEEDBACK & FOLLOWS: [jay@unthinkable.fm](mailto:jay@unthinkable.fm) [http://twitter.com/jayacunzo](http://twitter.com/jayacunzo) [http://instagram.com/jacunzo](http://instagram.com/jacunzo) by Unthinkable with Jay Acunzo

18 min listen

Side Projects [Creativity Series #2]: Creative side projects are powerful ways to slingshot our careers forward as content marketers, writers, designers, podcasters, videographers, and any kind of creative. In this episode, we hear the story of Neil Pasricha, creator of 1000AwesomeThings.com, a TED speaker, and author of multiple New York Times bestselling books, including The Book of Awesome. LINKS TO KNOW:  Neil's Twitter: [twitter.com/1000awesome](http://twitter.com/1000awesome) Neil's TED talk: [https://www.ted.com/talks/neil\_pasricha\_the\_3\_a\_s\_of\_awesome?language=en](https://www.ted.com/talks/neil_pasricha_the_3_a_s_of_awesome?language=en) Neil's new book: [http://goo.gl/sKAxzL](http://goo.gl/sKAxzL) Subscribe at [unthinkable.fm](http://unthinkable.fm) for all episodes plus other goodies and behind-the-scenes content. SUBSCRIBE: Jay's Twitter: [twitter.com/jayacunzo](Twitter.com/jayacunzo) Show Behind-the-Scenes: [Snapchat.com/add by Unthinkable with Jay Acunzo

40 min listen

$Side Projects [Creativity Series #2]: Creative side projects are powerful ways to slingshot our careers forward as content marketers, writers, designers, podcasters, videographers, and any kind of creative. In this episode, we hear the story of Neil Pasricha, creator of 1000AwesomeThings.com, a TED speaker, and author of multiple New York Times bestselling books, including The Book of Awesome. LINKS TO KNOW:  Neil's Twitter: [twitter.com/1000awesome](http://twitter.com/1000awesome) Neil's TED talk: [https://www.ted.com/talks/neil\_pasricha\_the\_3\_a\_s\_of\_awesome?language=en](https://www.ted.com/talks/neil_pasricha_the_3_a_s_of_awesome?language=en) Neil's new book: [http://goo.gl/sKAxzL](http://goo.gl/sKAxzL) Subscribe at [unthinkable.fm](http://unthinkable.fm) for all episodes plus other goodies and behind-the-scenes content. SUBSCRIBE: Jay's Twitter: [twitter.com/jayacunzo](Twitter.com/jayacunzo) Show Behind-the-Scenes: [Snapchat.com/add$

Craft-Driven [Creativity Series #4]: When you agonize over the act of creation itself -- for its own sake, not for some ulterior motive or end result -- good things happen. But in the business world, whether in marketing or as an entrepreneur or freelancer, that mentality is surprisingly rare. So what do you call that behavior when someome wants to skip right to the end result, craft be damned? There's a word for it -- a behavior we need to avoid if we want to be truly creative in our careers. In this episode, we hear the story of Alessandro "San" Bellino, owner of Gracenote Coffee, an espresso bar in downtown Boston. He takes us deep into his approach to his craft, where we'll learn what really matters and get inspired for attacking our own work. LINKS TO KNOW:  Gracenote's Twitter: [twitter.com/gracenoteboston](twitter.com/gracenoteboston) The Coffee Trike's Twitter: [twitter.com/TheCoffeeTrike](https://twitter.com/TheCoffeeTrike) SUBSCRIBE: by Unthinkable with Jay Acunzo

37 min listen

The Bias to Act [Creativity Series #14]: FOR EXCLUSIVE BONUS CONTENT: Subscribe at [unthinkable.fm](http://unthinkable.fm "http://unthinkable.fm") to get a quick note from Jay every Monday morning. TODAY: Too often, creative people idolize the IDEA of being creative. But our jobs aren't to "be creative." Our jobs are to CREATE. In other words, we need a bias to act. But that's much easier said than done. Until you hear our stories today... Today, we go outside the echo chamber with executive coach Heather Legge. Although she coaches some of the most powerful women in business, she uses a subtle trick pulled from -- of all things -- golf, in order to build creative momentum for her clients. Then, in our feature story, we hear from a side project master: Alec Brownstein, creative director at Dollar Shave Club. His experiments have shaken the internet, getting passed around the big agency world on Madison Ave, inside Google globally, and all around the world. by Unthinkable with Jay Acunzo

24 min listen

2% Better [Creativity Series #8]: People driven by their creative craft often spend hours agonizing and obsessing over the details of a project. Why? Is that a good thing or a bad thing? How do we know when to actually ship the work? And what does it take in order to operate with that level of detail in a business world often based on seeking shortcuts and cutting corners? Today, we go outside the echo chamber for the story of Niko at Granny's Pie Factory to find out why creative people operate with this extreme care for the details, then we hear about Macaela, Cory, and the team at Newfangled about how and why a creator can be both obsessively connected to a project AND ready to ship it. LINKS TO KNOW:  Granny's Pie Factory: [grannyspiefactory.com](http://grannyspiefactory.com/) Newfangled: [newfangledstudios.com](newfangledstudios.com) SUBSCRIBE: Join the list at [unthinkable.fm](http://unthinkable.fm) for all episodes plus other by Unthinkable with Jay Acunzo

44 min listen

Slingshot: Writing Without Bullshit [Creativity Series #27]: Josh Bernoff writes a blog about writing, putting him among a TON of others that could be completely the same. So he uses a hook in order to stand out. In this short story about Josh's side project, we dive into how that hook has built him a successful career as a solo entrepreneur and author. (Slingshots are short stories about a creative side project that led somewhere surprising or unexpected. They run every other week as part of Unthinkable.) Join the journey to figure out what it takes to trust your intutiion: [unthinkable.fm](https://exit.sc/?url=http%3A%2F%2Funthinkable.fm "http://unthinkable.fm") LINKS TO KNOW: Josh on Twitter: [twitter.com/jbernoff](https://twitter.com/jbernoff "twitter.com/jbernoff") Josh's writing: [withoutbullshit.com](http://withoutbullshit.com) Jay's Twitter (best way to chat and offer feedback): [twitter.com/jayacunzo](https://exit.sc/?url=http%3A%2F%2Ftwitter.com% by Unthinkable with Jay Acunzo

6 min listen

Jumping the Shark [Creativity Series #22]: Subscribe at [http://unthinkable.fm](http://unthinkable.fm) to get a quick note from Jay every Monday morning about trusting your intuition. TODAY: Why do some people seem totally fine using tactics that make us nauseous? If we're going to trust our intuition, then often times, that means rejecting some of the gimmicks and hacks and cheats that others don't seem to mind using. Why the gap in thinking? How can we make sense of that? And how does it change our behavior? Today, we go outside our echo chamber with Emily Hirshey, a writer on Ashton Kutcher's Netflix show, The Ranch. Then we hear the story of two veteran content marketers who completely rejected one of the most common -- if gimmicky -- B2B marketing tactics. LINKS TO KNOW: Emily Hirshey on Twitter: [https://twitter.com/emilyhirshey](https://twitter.com/emilyhirshey) The Ranch on Netflix: [https://www.netflix.com/title/80077977](https://www.netflix.c by Unthinkable with Jay Acunzo

25 min listen

Slingshot: Scott Belsky & Behance [Creativity Series #11]: The story of how Scott Belsky created Behance, a global community of creatives focused on making ideas happen. (Slingshots are short stories about a creative side project that led somewhere surprising or unexpected. They run every other week as part of Unthinkable.) LINKS TO KNOW: [Behance.com](Behance.com) Scott's Twitter: [twitter.com/scottbelsky](twitter.com/scottbelsky) SUBSCRIBE TO THE SHOW: Get a note from Jay every Monday morning, plus links to the newest episode of Unthinkable. Subscribe at [unthinkable.fm](http://unthinkable.fm) GO BEHIND-THE-SCENES Follow Jay on Twitter: [twitter.com/jayacunzo](https://exit.sc/?url=http%3A%2F%2Ftwitter.com%2Fjayacunzo "http://twitter.com/jayacunzo") or Snapchat: [Snapchat.com/add/jayacunzo](https://exit.sc/?url=http%3A%2F%2FSnapchat.com%2Fadd%2Fjayacunzo "http://Snapchat.com/add/jayacunzo") TOPICS DISCUSSED: Creativity by Unthinkable with Jay Acunzo

7 min listen

Slingshot: The Cooper Review [Creativity Series #9]: Slingshots are a mini-series within the Unthinkable show where we go deep into a creative side project that winds up someplace surprising. Tinkering on side projects is a powerful way to slingshot our careers forward as content marketers, writers, designers, podcasters, videographers, and any kind of creative. In this episode, Sarah Cooper talks about her journey from acting to Google to making the leap pursuing her comedic writing full-time. She parodies business culture, and she's built a nice audience for herself ... but what happens when your creative aspirations differ from what your audience expects from you? LINKS TO KNOW: [TheCooperReview.com](TheCooperReview.com) Sarah's Twitter: [twitter.com/sarahcpr](https://twitter.com/sarahcpr "https://twitter.com/sarahcpr") [10 Tricks to Appear Smart in Meetings](http://thecooperreview.com/10-tricks-appear-smart-meetings/) SUBSCRIBE TO THE SHOW: by Unthinkable with Jay Acunzo

18 min listen

Slingshot: Magic Markers [Creativity Series #19]: SUBSCRIBE at unthinkable.fm to get a quick note every Monday morning containing new episodes, exclusive bonus content, and new experiments to join. TODAY: Deb Aoki is like many of us craft-driven creators. She aspires to do great work, but she's held more than a few jobs that treat her like a voiceless, last-in-line asset machine. They decide the strategy and lead the meetings. She inserts copy and creative where they see fit. Ugh. But Deb Aoki is no ordinary member of the team. She has a quiet superpower that gives her a massive voice in the room ... all without needing to say a single word. (Slingshots are short stories about a creative side project that led somewhere surprising or unexpected. They run every other week as part of Unthinkable.) LINKS TO KNOW: Deb Aoki's site (comics, sketches, etc.) http://mangacomicsmanga.com/ Deb's Twitter: https://twitter.com/debaoki Jay's Twitter: twi by Unthinkable with Jay Acunzo

8 min listen

Art of the Unfinished [Creativity Series #18]: FOR EXCLUSIVE BONUS CONTENT: Subscribe at [http://unthinkable.fm](http://unthinkable.fm) to get a quick note from Jay every Monday morning. TODAY: Your creative intuition is a powerful guide. So why does it occasionally seem like you're wandering in circles, unable to move past a single piece of a project? It just doesn't feel like you can get it RIGHT, so you keep agonizing over that part of the work. Today, we learn about the Art of the Unfinished. We assume that, to ship something successful, we need to share only the good stuff, the completed stuff. But new Unthinkable contributor Cara Hogan joins us to share a story that refutes that -- the story of the George Washington painting on the US dollar bill. Then, we hear from two product managers, Adam Sigel and Karen Rubin, about how they involve others in their process. If your default setting is to believe your ideas are wrong, how do you keep shipping by Unthinkable with Jay Acunzo

26 min listen

Quality vs. Quantity [Creativity Series #1]: In the official launch of Unthinkable, we'll tackle the bizarre but huge debate of quality vs. quantity in marketing. Plus, creator & host Jay Acunzo shares the theme of the show and why it's time to finally, mercifully, start being loud about our one true desire -- to create great content for a living. We'll go outside the marketing echo-chamber to the smartest place on the planet, as well as hear from a prolific content creator who would make most marketers blush. LINKS TO KNOW: Subscribe at [unthinkable.fm](http://unthinkable.fm) for all episodes plus other goodies and behind-the-scenes content. [@jayacunzo](http://Twitter.com/jayacunzo) & [UnthinkableFM](http://Twitter.com/UnthinkableFM) [snapchat.com/add/jayacunzo](http://Snapchat.com/add/jayacunzo) [facebook.com/UnthinkableFM](Facebook.com/UnthinkableFM) SUPPORT FOR THIS EPISODE: [RightSideShirts.org](RightSideShirts.org) - empowering kids to be by Unthinkable with Jay Acunzo

34 min listen

Voices [Intuition Series #9]: We live in the era of experts. If we don't have an idea or answer, we can find and follow everyone else's. This creates copycat, forgettable work. Luckily, the most powerful way to differentiate from all of that is obvious and free. The only question is whether we have the courage to deploy it. Stories about Lisa Schneider, Chief Digital Officer at Merriam-Webster, and their award-winning, President-trolling, brilliant and witty Twitter account. Their success started with an aspiration and ended in a very personal place. Meanwhile, Producer Andrew Littlefield also goes exploring New York and meets a jazz trombonist who gives us something we can use in our quest to trust our intuition. What happens when you combine intent with hunger? It's Unthinkable. \>\> Get the Unthinkable Monday AM email by subscribing [http://unthinkable.fm](http://unthinkable.fm) FEEDBACK // WORK WITH JAY: [jay@unthinkable.fm](mailto:jay@unthinkable.fm) [h by Unthinkable with Jay Acunzo

25 min listen

$Voices [Intuition Series #9]: We live in the era of experts. If we don't have an idea or answer, we can find and follow everyone else's. This creates copycat, forgettable work. Luckily, the most powerful way to differentiate from all of that is obvious and free. The only question is whether we have the courage to deploy it. Stories about Lisa Schneider, Chief Digital Officer at Merriam-Webster, and their award-winning, President-trolling, brilliant and witty Twitter account. Their success started with an aspiration and ended in a very personal place. Meanwhile, Producer Andrew Littlefield also goes exploring New York and meets a jazz trombonist who gives us something we can use in our quest to trust our intuition. What happens when you combine intent with hunger? It's Unthinkable. \>\> Get the Unthinkable Monday AM email by subscribing [http://unthinkable.fm](http://unthinkable.fm) FEEDBACK // WORK WITH JAY: [jay@unthinkable.fm](mailto:jay@unthinkable.fm) [h$

Slingshot: 20 Minutes to Do the Impossible [Creativity Series #23]: Harry Stebbings managed to break into venture capital -- one of the most difficult industries to work in -- at the age of just 20. And he did so with a side project that took a strong stance on industry norms: The Twenty-Minute VC. In this episode, he recounts the early days of coming up with his idea, longing to work with millionaires who would hardly give him the time of day, and the moment when everything changed. (Slingshots are short stories about a creative side project that led somewhere surprising or unexpected. They run every other week as part of Unthinkable.) LINKS TO KNOW: Harry's side project: [http://www.thetwentyminutevc.com/](http://www.thetwentyminutevc.com/) Harry on Twitter: [http://twitter.com/harrystebbings](http://twitter.com/harrystebbings) Jay's Twitter (best way to chat and offer feedback): [http://twitter.com/jayacunzo](http://twitter.com/jayacunzo) Jay's Snap by Unthinkable with Jay Acunzo

7 min listen

A Message From Jay: A message from Jay about the future of Unthinkable. Be sure to subscribe at [unthinkable.fm](http://unthinkable.fm). by Unthinkable with Jay Acunzo

9 min listen

Comfortable Being Uncomfortable [Creativity Series #16]: FOR EXCLUSIVE BONUS CONTENT + CREATIVE EXPERIMENTS: Subscribe at http://unthinkable.fm to get a quick note from Jay every Monday morning. TODAY: As humans, we're wired to seek out experiences that make us feel comfortable. But in order to hone our intuition and follow it in our creative work, we need to constantly make ourselves slightly UNcomfortable. We need to push outside our comfort zone to grow and create better and better work. Today, we go outside our echo chamber to hear a story from Jim Mourey, professor of marketing at DePaul University in Chicago, about how he made guests at his mom's BBQ uncomfortable to change the amount of food they ate. Then, we hear from Tim Washer, creative director of Cisco and a comedian who trained under Amy Poehler and Stephen Colbert's lead writer, on why you need to constantly follow the fear. LINKS TO KNOW: Jim Mourey's site: [http://www.jimmourey.com by Unthinkable with Jay Acunzo

26 min listen

Travel [Intuition Series #6]: Travel and creativity seem to go hand-in-hand (and then they go skipping down the street in some foreign land). Today we go exploring the topic of exploration: Why is travel linked to inspiration? Does travel help our work, or can it derail our productiveness? And how can we better tap into the benefits of travel to our work ... without booking a single ticket? Stories about Anthony Berriola, a barber with a side project to satisfy his wanderlust, and Carla Johnson, and author and speaker about creativity who is on the road more often than not. And Jay decides to take a left instead of a right and test out what we learn ... but things don't go according to plan. It's Unthinkable. \>\> Get the Unthinkable Monday AM email by subscribing [http://unthinkable.fm](http://unthinkable.fm) FIND JAY HERE: [jay@unthinkable.fm](mailto:jay@unthinkable.fm) [http://twitter.com/jayacunzo](http://twitter.com/jayacunzo) [http://snapchat by Unthinkable with Jay Acunzo

22 min listen

$Travel [Intuition Series #6]: Travel and creativity seem to go hand-in-hand (and then they go skipping down the street in some foreign land). Today we go exploring the topic of exploration: Why is travel linked to inspiration? Does travel help our work, or can it derail our productiveness? And how can we better tap into the benefits of travel to our work ... without booking a single ticket? Stories about Anthony Berriola, a barber with a side project to satisfy his wanderlust, and Carla Johnson, and author and speaker about creativity who is on the road more often than not. And Jay decides to take a left instead of a right and test out what we learn ... but things don't go according to plan. It's Unthinkable. \>\> Get the Unthinkable Monday AM email by subscribing [http://unthinkable.fm](http://unthinkable.fm) FIND JAY HERE: [jay@unthinkable.fm](mailto:jay@unthinkable.fm) [http://twitter.com/jayacunzo](http://twitter.com/jayacunzo) [http://snapchat$

The Thoughtless Thought Leader [Creativity Series #30]: Tyler Littwin took a deep breath, walked up on stage in front of his entire company, and let them have it. And they...loved every minute of it. Today in this short story about a side project, we hear the tale of Orlando Scampington. Join the community for content-obsessed content marketers: http://unthinkable.fm LINKS TO KNOW: Orlando on Twitter: [http://twitter.com/oscampington](http://twitter.com/oscampington) Tyler on Twitter: [http://twitter.com/tblittwin](http://twitter.com/tblittwin) Watch Orlando's conference keynote: [https://www.youtube.com/watch?v=EVMHN\_iApIo](https://www.youtube.com/watch?v=EVMHN_iApIo) Watch Orlando's company pet policy video: [https://www.youtube.com/watch?v=R1ZIL8gOmhQ](https://www.youtube.com/watch?v=R1ZIL8gOmhQ) Feedback on the show? Say hi to jay via email ([jay@unthinkable.fm](mailto:jay@unthinkable.fm)), Twitter ([http://twitter.com/jayacunzo](http://twitte by Unthinkable with Jay Acunzo

9 min listen

$The Thoughtless Thought Leader [Creativity Series #30]: Tyler Littwin took a deep breath, walked up on stage in front of his entire company, and let them have it. And they...loved every minute of it. Today in this short story about a side project, we hear the tale of Orlando Scampington. Join the community for content-obsessed content marketers: http://unthinkable.fm LINKS TO KNOW: Orlando on Twitter: [http://twitter.com/oscampington](http://twitter.com/oscampington) Tyler on Twitter: [http://twitter.com/tblittwin](http://twitter.com/tblittwin) Watch Orlando's conference keynote: [https://www.youtube.com/watch?v=EVMHN\_iApIo](https://www.youtube.com/watch?v=EVMHN_iApIo) Watch Orlando's company pet policy video: [https://www.youtube.com/watch?v=R1ZIL8gOmhQ](https://www.youtube.com/watch?v=R1ZIL8gOmhQ) Feedback on the show? Say hi to jay via email ([jay@unthinkable.fm](mailto:jay@unthinkable.fm)), Twitter ([http://twitter.com/jayacunzo](http://twitte$

Slingshot: A Side Project Saved My Startup [Creativity Series #15]: FOR EXCLUSIVE BONUS CONTENT + CREATIVE EXPERIMENTS: Subscribe at [unthinkable.fm](https://exit.sc/?url=http%3A%2F%2Funthinkable.fm "http://unthinkable.fm") to get a quick note from Jay every Monday morning. TODAY: Hear the story of a creative side project that saved a startup. Crew co-founder and CEO Mikael Cho talks about Unsplash.com, a photography side project that now boasts billions of photo views each month and salvaged a startup heading for bankruptcy. The project is so widely used today that a photo on the site gets viewed more times than a photo on the cover of TIME Magazine ... but it all started with a ridiculously small amount of time and an even smaller budget. LINKS TO KNOW: [unsplash.com](https://exit.sc/?url=http%3A%2F%2Funsplash.com "http://unsplash.com") Mikael's company: [crew.co](https://exit.sc/?url=http%3A%2F%2Fcrew.co "http://crew.co") Mikael's Twitter: [twitte by Unthinkable with Jay Acunzo

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Constraints [Intuition Series #11]: Remarkable stories of what happens when you embrace constraints, rather than fight for "creative freedom" (and an exploration of what the heck "creative freedom" even means). Stories today from First Round Capital (one of the premier venture capital firms in tech, with investments in Uber, Warby Parker, Blue Apron, Square, and more) and Soviet Visuals, a remarkable side project from a former Russian ballerina and current Facebook employee revealing something special about constraints. What might happen if you embraced or even sought out constraints in your work, instead of fought them? It's Unthinkable. \>\> Get the Unthinkable Monday morning email by subscribing at [unthinkable.fm](https://exit.sc/?url=http%3A%2F%2Funthinkable.fm "http://unthinkable.fm") Contact Jay: [jay@unthinkable.fm](mailto:jay@unthinkable.fm) [twitter.com/jayacunzo](https://exit.sc/?url=http%3A%2F%2Ftwitter.com%2Fjayacunzo "http://twitter.com/ja by Unthinkable with Jay Acunzo

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$Constraints [Intuition Series #11]: Remarkable stories of what happens when you embrace constraints, rather than fight for "creative freedom" (and an exploration of what the heck "creative freedom" even means). Stories today from First Round Capital (one of the premier venture capital firms in tech, with investments in Uber, Warby Parker, Blue Apron, Square, and more) and Soviet Visuals, a remarkable side project from a former Russian ballerina and current Facebook employee revealing something special about constraints. What might happen if you embraced or even sought out constraints in your work, instead of fought them? It's Unthinkable. \>\> Get the Unthinkable Monday morning email by subscribing at [unthinkable.fm](https://exit.sc/?url=http%3A%2F%2Funthinkable.fm "http://unthinkable.fm") Contact Jay: [jay@unthinkable.fm](mailto:jay@unthinkable.fm) [twitter.com/jayacunzo](https://exit.sc/?url=http%3A%2F%2Ftwitter.com%2Fjayacunzo "http://twitter.com/ja$

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