41 min listen
He created a finance-focused newsletter that has 1 million subscribers
He created a finance-focused newsletter that has 1 million subscribers
ratings:
Length:
43 minutes
Released:
Dec 17, 2020
Format:
Podcast episode
Description
Max Rofagha didn’t have a background in media prior to launching Finimize. He also didn’t have a background in finance for that matter. It was while conducting research on how to manage his own investments that he saw an opportunity for a daily newsletter aimed at helping millennials become more literate in finance. Flash forward four years and Finimize now has over 1 million subscribers, a staff of financial analysts, and a worldwide community of young professionals who often meet up for in-person events. I recently interviewed Max about his early audience development strategy, how his subscribers organize their own in-person events, and why he decided to launch a subscription-funded mobile app.
Released:
Dec 17, 2020
Format:
Podcast episode
Titles in the series (99)
How newsletter writers are teaming up to bundle subscriptions: Over the past year, thousands of journalists have announced the launch of their paid newsletters, which are often hosted on platforms like Substack. Writers with already-existing large audiences have seen immense success with this strategy, pulling in... by The Business of Content