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Mixed Reality Part 2: Creators

Mixed Reality Part 2: Creators

FromWindows Insider Podcast


Mixed Reality Part 2: Creators

FromWindows Insider Podcast

ratings:
Length:
30 minutes
Released:
Jan 24, 2018
Format:
Podcast episode

Description

How is Mixed Reality (MR) changing the way we experience the world? We explore this question with three creators using MR to entertain, connect, and assist people with different abilities. First, we chat with Mia Tramz, Managing Editor at LIFE VR, about using virtual reality to travel the world. Then we catch up with Zach Clark, a veteran who was injured in combat and is now using HoloLens to help people with visual impairments and brain injuries navigate hospital settings. Finally, Microsoft's Dona Sarkar and Spencer Reynolds take us on a tour of becoming a virtual hologram via Microsoft's Mixed Reality Capture Studios.   Episode transcript JASON HOWARD:  Welcome to the Windows Insider Podcast.  You are listening to Episode 11 part two, in our series on mixed reality.  Today, we're talking to creators in the mixed reality space. Mixed reality, also known as MR, is the term for experiences where physical and digital objects coexist and interact in real time.  We can reach these experiences through a combination of headsets, computers, and external sensors, or more sophisticated technology like the HoloLens. Microsoft, and Windows in particular, has been a leader in enabling mixed reality experiences.  In fact, Windows 10 was built from the ground up to support innovations in mixed reality. To learn more about Microsoft's commitment to MR, check out part one in our series on mixed reality. Hardware and software technology are both important for mixed reality, but so is the context available on the platform.  Creators in MR are using it to tell stories, enable innovation, and even provide medical care.  We're still discovering all the ways MR could impact our lives. Our first guest today talks to me about the challenges and opportunities of creating entertainment content for virtual reality platforms.  She's calling in from her office in New York where she develops mixed reality content for Time, Incorporated, the media giant behind more than 100 magazine brands and websites, names you've probably heard of like Sports Illustrated, and Time Magazine. MIA TRAMZ:  My name is Mia Tramz.  I'm the Managing Editor of Life VR, and newly Time's Special Projects Editor for Time Magazine.  I develop and produce VR and AR experiences for all Time, Inc. brands.  So that includes Time, but also Sports Illustrated, People, EW, Travel & Leisure, Food & Wine, Essence & Style, the list goes on and on and on.  And I also lead the company's strategy in both markets. JASON HOWARD:  Wow, it sounds like you have quite the reach. MIA TRAMZ:  I do, I do.  I get to do a lot of fun things and wear many hats. JASON HOWARD:  So officially you are Managing Editor for VR Content.  What's a typical day like for you. MIA TRAMZ:  On the one hand, I can sit down with the editors from pretty much any of our titles from Time to People to Sports Illustrated, and brainstorm, you know, big ambitious and smaller, quicker turn VR, AR, and 360 projects, or I can go out into the world and find projects that align well with our brands, and kind of integrate those editorial teams into the development of, you know, projects that are coming to us from the outside.  And then I also get to come up with a lot of projects on my own, which has been a really fun part of the job. We create for and publish across many platforms, everything from Facebook 360 to Samsung Gear to our Life VR Cardboard app, which is available for free for iOS and Android -- do my little plug -- to Oculus and Vive, which are, you know, at the higher end of the spectrum. We are also very newly a Microsoft MR launch partner, so we have a Life VR app on the new Windows MR platform. And, you know, each of those platforms requires an understanding of what works best on that particular device, understanding the different types of production that it takes to create some effective for those different platforms. So I get to work a bunch of different muscles, and I'm constantly learning and being thrown into new si
Released:
Jan 24, 2018
Format:
Podcast episode

Titles in the series (51)

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