Here’s a tip for #solopreneurs out there who fall more in the consulting space and offering services instead of products: I’ve learned early on in my consulting career that it’s important to give my prospective clients OPTIONS. Instead of giving just one, give them at least three. I personally like to do one lower-cost option, one medium, and one very expensive option with a ton of value behind it. Offering this to your prospective client works well because it gives them the freedom to weigh in on the best one, instead of just seeing a one-size-fits-all solution. Not only that, but you also get a better chance of closing the deal.