Inside Fizzle there’s a course called “Choosing a Topic.” This is one of our most popular courses, and it’s at the beginning of the roadmap. This course helps people in three different situations starting out on the entrepreneurial path: “I have too many potential business ideas and don’t know how to choose just one.” “I don’t have any ideas, how do I come up with a good one.” “I have my heart set on this one idea, is it any good?” The course guides people through a series of lessons aimed at helping them choose the best business idea for them, based on several essential criteria. One of those essential criterion is something we call “business boosters.” A business booster is something that gives you an advantage over the competition. On today’s episode of The Fizzle Show podcast we discuss five categories of business boosters guaranteed to give you a meaningful competitive advantage. Any business idea you choose should have at least one of these, preferably more than one. ShowNotes: Fizzleshow.co/207