15 min listen
The Anatomy of an Ad, Part 3: What A Concept!
FromOn the Mic
ratings:
Length:
23 minutes
Released:
Nov 16, 2020
Format:
Podcast episode
Description
You've nailed the strategy—now what? In our last episode on The Anatomy of an Ad, Nate and Lindsay talk about what makes a solid concept, where ideas come from, thoughts on the brainstorming process, the power of manifestos and archetypes, extending a concept across a larger campaign, and how to get feedback.Subscribe to get more episodes of On the Mic delivered right to your podcast feed. And if you have a moment, we'd love for you to leave a review letting us know what you think of the show!For more information about Ad Results Media, go to adresultsmedia.com. Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Released:
Nov 16, 2020
Format:
Podcast episode
Titles in the series (59)
Making It Stick: Copywriting 101, Part 2 by On the Mic