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Ep 159: Crunch Differentiation in CPG with Daily Crunch Snacks Founder Laurel Orley

Ep 159: Crunch Differentiation in CPG with Daily Crunch Snacks Founder Laurel Orley

FromDTC Podcast


Ep 159: Crunch Differentiation in CPG with Daily Crunch Snacks Founder Laurel Orley

FromDTC Podcast

ratings:
Length:
40 minutes
Released:
Dec 6, 2021
Format:
Podcast episode

Description

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Hello and welcome to DTC Podcast, I’m Eric Dyck. Today it’s CRUNCH time with Laurel Orley Co-Founder and CEO of Daily Crunch Snacks, which offers a range of beautifully flavored sprouted almonds for mindful snackers looking for the ultimate CRUNCH.

Daily Crunch Snacks was started just under three years ago but has truly sprouted since switching focus to eCommerce via amazon at the start of the pandemic.

In this podcast we digest:

The things you learned TO DO and NOT TO DO After working at Mindshare with Unilever
Why pivoting to Ecommerce has massively accelerated the business
How a newsletter dropped and they sold out of all inventory
The Benefits of CPG accelerators


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Work with Pilothouse - https://dtcnews.link/pilothouse
Follow us on Instagram & Twitter - @dtcnewsletter
Watch this interview on YouTube - https://dtcnews.link/video
Released:
Dec 6, 2021
Format:
Podcast episode

Titles in the series (100)

Weekly discussions between disruptive direct to consumer ecommerce brands and our amazing team about marketing, funnels, and everything scaling related. Subscribe to our newsletter for highlights and step by step tactical insights ?? ? directtoconsumer.co