24 min listen
Breaking down winning TikTok strategies from brands crushing it on the video platform
Breaking down winning TikTok strategies from brands crushing it on the video platform
ratings:
Length:
8 minutes
Released:
Jun 22, 2021
Format:
Podcast episode
Description
“The strategy that's been gaining more traction recently is engaging brand created content.” @jadesai94 #DTCPO“Accounts creating content around their domain of expertise creates views and followers that translates over into an owned audience” @jadesai94 #DTCPODWe Speak About:[00:42] Jay shares a resource on fastest growing brands on TikTok[01:45] Brand content strategies[03:05] Which strategies are gaining and losing traction[04:23] Brand categories leading the way on TikTok [05:50] Translating an analysis on TikTok brandsA behind the scenes look at the top eCommerce brands on TikTokOnline brand promotion offers the advantage of exposing your brand to a wide variety of demographics at a low cost, and TikTok is one of many media outlets that can provide this.Jay discusses an analysis of the top 50 brands growing on TikTok and their strategies used to achieve growth. Key takeaways include what strategies are gaining and losing traction, and what methods are gaining a high turnover rate for followers.Stay tuned as Jay dives into the different categories of brands and which ones are dominating the social media platform.If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn.Mentioned Links:Nextbrand Substack: https://nexttbrand.substack.com/Nextbrand website: https://www.nexttbrand.com/Spreadsheet with top 50 brands on TikTok: https://docs.google.com/spreadsheets/d/1nvdoNCOygpwIN4j5IB48qlIfKsCVsxZbGqpBdhuJQzM/edit#gid=422642932
Released:
Jun 22, 2021
Format:
Podcast episode
Titles in the series (100)
User-Generated Content: Our Ultimate Guide On Acquiring, Leveraging, And Scaling UGC: In this episode, Jay and Ramon discuss user-generated content (UGC) and its role in building audiences for both brands and influencers. To create the most engaging content, brands and influencers have turned to user-generated content due to its authenticity and its ability to connect with audiences. UGC is especially important for brands as it has been proven to be highly influential in the purchasing decisions of potential buyers. by DTC POD: How The Best Brands Are Built