I’m Lawrence Francis, Host of Interpreting Wine the place to learn from thought leaders in the world of wine and marketing, welcoming you to the Wine Communication Series series. Across these 6 episodes I’ll be exploring Wine Communication Series in the company some of my favourite wine podcasters, traveling virtually from Australia and New Zealand to North America. If you’ve ever wanted to understand the opportunity that podcasting offers this is the series for you. We continue the series in the company of wine communicator Natalie MacLean, host of Unreserved Wine Talk Her two books, Red, White and Drunk All Over and Unquenchable were selected as an Amazon Best Book of the Year. She's the wine expert on CTV's The Social, CTV News; and Global Television's Morning Show. Natalie was named the World's Best Drinks Journalist at the World Food Media Awards, and has won four James Beard Foundation Journalism Awards. We preview her upcoming memoir, described by Natalie as the most personal thing she’s ever written, and the innovative way she is marketing the story behind the book in the run up to its release. Let Natalie and I know your favourite part of the conversation by commenting on the special episode post  at www.interpretingwine.com/insta461 Intro Origin Story Gaining the confidence to write Wine writing Long-form podcasting compared to other medium Unreserved Wine Talk deep dive Natalie’s TV work Wine communication changes since COVID Wine and food pairing courses  Natalie’s upcoming memoir   If you know someone who would enjoy this episode please share the direct link: www.interpretingwine.com/461 If you really enjoyed it please leave the episode an iTunes review on the same link. Thanks! ?? Intro and outro musicThe New Investorshttp://newinvestors.dk/Contact: glenn@velournet.dk Guest: Natalie MacLean, Unreserved Wine Talk GUEST CONTACT: Natalie MacLean www.nataliemaclean.com/interpret Date recorded: 8 Dec 2021 Listen and subscribe: www.interpretingwine.com  CONTACT ME: Youtube: www.interpretingwine.com/youtube Wine Marketing Roundtable: https://www.interpretingwine.com/roundtable Instagram: https://www.interpretingwine.com/instagram Facebook: https://www.interpretingwine.com/facebook Twitter: https://www.interpretingwine.com/twitter Linkedin: https://www.interpretingwine.com/linkedin Clubhouse: https://www.interpretingwine.com/clubhouse   Email: hello@interpretingwine.com   Wine Communication Series SERIES DIRECT LINK www.interpretingwine.com/457