Jaydeep Barman is the Co-Founder and CEO of Mumbia-based Rebel Foods, The World's Largest Internet Restaurant with 320 ghost kitchens in three continents powering over 26 native and third-party brands like Wendy's. Founded in 2011 as Faasos, a QSR biryani chain, the startup quickly saw most of its sales go towards delivery with 73% of customers reporting having never visited a store. After realizing that the e-commerce revolution that occurred in books and travel would soon hit food, Faasos quickly pivoted to what is now known as the ghost kitchen model.