In episode #7, Guy Kawasaki talks about his experience managing Apple’s evangelism team, the lessons he learned working with Steve Jobs, and the German concept of being a Mensch – and how it can help you identify and hire great leaders.
Guy was one of the Apple employees originally responsible for marketing the Macintosh computer in the 1980s. During his time as Apple’s Chief Evangelist, he worked closely with Steve Jobs and popularized the concept of evangelism marketing.
Today, Guy is the Chief Evangelist of Canva, a brand ambassador for Mercedes-Benz, and the author of more than ten books, including Wise Guy and The Art of the Start.
Tune in to hear all about Guy’s leadership philosophy!