Any One Thing, can be thought of as similar to the futuristic Netflix series, ‘Black Mirror’ (excluding episode 1, for any who stopped there). Subtracting a heavy portion of darkness, ‘Any One Thing’ (or A1T) explores the edge of what could be possible with technology, today, or in the very near future.       A1T, Co-founder, Justin Fyles joins Immersion Nation to discuss everything from data privacy to the relationship between mortality and digital legacy; The topic of their upcoming show. We touch on ‘Recollection’, their previous immersive theater work, along with some broader strokes around the business of immersive entertainment as a whole. Make it immersive:Redwall [21:13]Selected links: Any One Thing:InstagramFacebookTwitterShortage, East LondonBanksyRedwall SeriesEternal Sunshine of the Spotless MindBlack MirrorSleep No MoreSecret CinemaThe origin of thespian More on this episodeShow Notes:Why the train: [3:29]Fictional world: [4:05]What is Any One Thing?: [5:15]Using data in immersive experience: [8:00]The last show: Recollection: [9:27]How your data gets processed: [10:26]The Upcoming show: mortality and digital legacy [11:45]Eternal Sunshine of the Spotless mind & owning your personal memories [13:07]Designing the new show. Very site specific [14:40] The immersive business model: sustainable and fair [17:28]On Punchdrunk and Sleep No More: [18:36]Make it immersive: Redwall [21:13]Breaking reality gently [23:55]Extending the immersive world [27:00]The value of play: [29:25] Coming from the tech world + Origins [31:28]New work vs. Adapted work [38:36]The trick with the word ‘Immersive’ [42:08]Where is Any One Thing [44:30]More On Immersive entertainment at Immersion Nation