When the New Year rolls around, people start making resolutions to change their lives. More often than not these ventures end in failure, but it doesn’t have to be that way. It’s not a lack of willpower, motivation or hard work. It’s just the way we make resolutions isn’t always consistent with the science of behavior change. Jen, Annie and Lauren explore the three ways you can make better resolutions this year, or even decide whether you need to make resolutions at all. Resolve to join us and learn more! What you’ll hear in this episode: The best time of year to buy used exercise equipment New Year’s resolutions and FOMO The Power of Suggestion, product placement and targeted ads Jumping on the bandwagon and following the leader The perfect storm of post-holiday shame Shame-based marketing as motivation for change Ending the binge-restrict cycle Learning to let the pendulum settle Zooming out to give context to holiday eating What happens when you try to change too many things at once Outcome-based goals vs habit-based goals How to turn an outcome-based goal into a habit-based goal Resources: Five Stages Of Behavior Change Episode 15: Habits 101 – Hack Your Habits, Change Your Life Episode 22: The Oreo Cookie Approach To Breaking A Bad Habit Learn more about Balance365 Life here Subscribe on Apple Podcasts, Spotify, Google Play, or Android so you never miss a new episode! Visit us on Facebook| Follow us on Instagram| Check us out on Pinterest Join our free Facebook group with over 40k women just like you! Did you enjoy the podcast? Leave us a review on Apple Podcasts or Google Play! It helps us get in front of new listeners so we can keep making great content. Transcript Annie: The New Year is upon us and with that comes optimistic feelings of a fresh start, a clean slate and a chance to reach our goals. Love them or hate them, it’s estimated that almost half of Americans make resolutions every year. Step into any gym the 1st week of January and it’s clear that fitness and weight loss goals are topics for most resolution makers. Resolutions are a dime a dozen. It’s sticking to them that can be difficult. Sadly, the reality is that most of us who vow to make changes in 2019 will drop them before January is even over. On this episode of Balance365 Life Radio Jen, Lauren and I dive into common reasons why New Year’s resolutions fall flat and changes you can make to help ensure you stick with your goals long after the New Year’s excitement fades. Enjoy! Lauren and Jen, welcome back! We are discussing New Year’s resolutions already, can you believe it? Lauren: No. Jen: I can’t believe how quickly this year has gone. Annie: No, I feel like I blinked and it was like the end of the year. Jen: I feel like I just saw you guys in San Francisco in February. Annie: I know, it was like a year ago. Jen: I know. Annie: That’s what happens when you see each other every day and talk to each other every day, all day. Besties. So we are talking about New Year’s resolutions because, I mean, it’s obviously a timely subject, we’re coming up on the end of the year and people are thinking about what they want to accomplish in the New Year, right? Which is ironic because we used to have a challenge, we did a challenge a couple years ago called the Screw Your Resolutions challenge and it was our alternative, our Balance 365 alternative to resolutions because so many of us have made resolutions and failed, right? Have you done that? Jen: Most people. Lauren: Yeah. Jen: In fact. Lauren: No, I’ve never done it. Jen: In fact, I keep my eye out for workout equipment around March and April because it all goes back for sale, you can get really good deals on treadmills around that time. Annie: Yes and workout clothes as well too, like they’ll go on, I mean, they’re not on sale right now necessarily but because it’s a popular time to be buying them. Jen: Yeah. Oh I mean second hand- Annie: Oh, OK. Jen: March, April, yeah people, they buy, they get the deals