Today we're going to discuss the trend taking place where companies are directly paying consumers for their data. Joining us is Neil Sweeney, the CEO of Killi, which is a privacy compliant consumer application, built on top of blockchain that allows consumers to take back control of their identity from those who have been using it without their knowledge and/or consent. In part 1 of our conversation, Neil is going to talk to us about why companies are paying for their consumers data. Show NotesConnect With:Neil Sweeney: Website // LinkedIn // Twitter The MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.