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From Transactional Copy to Transformational Content w/ Rita Richa

From Transactional Copy to Transformational Content w/ Rita Richa

FromB2B Growth


From Transactional Copy to Transformational Content w/ Rita Richa

FromB2B Growth

ratings:
Length:
23 minutes
Released:
Nov 23, 2021
Format:
Podcast episode

Description

In this Episode, Benji sits down with Rita Richa, producer at Sweet Fish to break down the much-needed move away from transactional copy.
If you find your copy feeling stale, robotic, or just plain boring Rita provides the spice you need to find your voice and start producing transformational content. We discuss several strategies for better writing in this episode including the F.I.R.E acronym that we use here at Sweet Fish. To read the full blog about F.I.R.E, click here.
Connect with Rita:
LinkedIn
Email
Connect with Benji:
LinkedIn
Email
Released:
Nov 23, 2021
Format:
Podcast episode

Titles in the series (100)

A daily podcast for B2B marketers. 4 million downloads and over 2,000 episodes. Co-hosted by a braintrust of people that would never use a word like braintrust.