41 min listen
RVE 224: Creating a Content Marketing Plan for Your Business with Liz Smith
RVE 224: Creating a Content Marketing Plan for Your Business with Liz Smith
ratings:
Length:
50 minutes
Released:
Apr 13, 2021
Format:
Podcast episode
Description
How do you get the word out about your business? Ads? Social media? Blogs? Youtube? SEO?
The heart of today's episode is all about content marketing for your business. Heath is chatting with Liz of Pop Digital Media. Liz runs her digital marketing company with her husband Josh with a focus on content marketing, or as we like to call it, playing the long game. This isn't about getting a customer right now, it's about getting a flow of customers for the next few years.
In today's episode, Liz shares a lot of helpful tips and processes for developing a content marketing plan from scratch so if you aren't doing content marketing for your business, this is a great interview to help you get started. Heath and Liz also cover:
The almost unbelievable story of landing her first client
The process before creating a content marketing plan
The biggest mistake people make when developing their marketing plan
How to create a customer profile or avatar
Liz also has some free resources to help you get started developing your business plan, identifying your ideal customer, and auditing your business which you can download for free on her website here.
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Today’s episode is sponsored by ID Plans (and it’s actually less of a sponsorship than it is an opportunity). ID Plans is a software and service company based in Tampa Florida that provides solutions for property managers. Over the past 20 years ID Plans has been able to hire a number of full-time RVers who help survey commercial properties and they are currently looking to hire 3-5 more additional RV teams.
I’ve seen a lot of companies who hire RVers, and this is one that you can make a near full-time income almost immediately. You’ll receive training for the software, be able to park your motorized RV right on the job sites, and run the whole business from your RV.
You can request more information at RVJobs@idplans.com.
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Links Mentioned:
Pop Digital Media
Peanuts or Pretzels
Google Adwords Planner
---
Send in a voice message: https://anchor.fm/rve/message
The heart of today's episode is all about content marketing for your business. Heath is chatting with Liz of Pop Digital Media. Liz runs her digital marketing company with her husband Josh with a focus on content marketing, or as we like to call it, playing the long game. This isn't about getting a customer right now, it's about getting a flow of customers for the next few years.
In today's episode, Liz shares a lot of helpful tips and processes for developing a content marketing plan from scratch so if you aren't doing content marketing for your business, this is a great interview to help you get started. Heath and Liz also cover:
The almost unbelievable story of landing her first client
The process before creating a content marketing plan
The biggest mistake people make when developing their marketing plan
How to create a customer profile or avatar
Liz also has some free resources to help you get started developing your business plan, identifying your ideal customer, and auditing your business which you can download for free on her website here.
----
Today’s episode is sponsored by ID Plans (and it’s actually less of a sponsorship than it is an opportunity). ID Plans is a software and service company based in Tampa Florida that provides solutions for property managers. Over the past 20 years ID Plans has been able to hire a number of full-time RVers who help survey commercial properties and they are currently looking to hire 3-5 more additional RV teams.
I’ve seen a lot of companies who hire RVers, and this is one that you can make a near full-time income almost immediately. You’ll receive training for the software, be able to park your motorized RV right on the job sites, and run the whole business from your RV.
You can request more information at RVJobs@idplans.com.
----
Links Mentioned:
Pop Digital Media
Peanuts or Pretzels
Google Adwords Planner
---
Send in a voice message: https://anchor.fm/rve/message
Released:
Apr 13, 2021
Format:
Podcast episode
Titles in the series (100)
RVE 006: What It’s Like Living, Working, and Traveling in an RV With Your Spouse: Welcome to episode six of The RV Entrepreneur Podcast! In this episode of The RV Entrepreneur Alyssa and I sit down to talk about what it’s been like living, working, and traveling in an RV during our first couple years of marriage. … Read More by The RV Entrepreneur