73 min listen
"Data-Driven Storytelling" - feat. Rachel Swanson, Method + Mode Research
FromFuture Commerce Podcast: eCommerce, DTC and Retail Strategy
"Data-Driven Storytelling" - feat. Rachel Swanson, Method + Mode Research
FromFuture Commerce Podcast: eCommerce, DTC and Retail Strategy
ratings:
Length:
51 minutes
Released:
Apr 19, 2019
Format:
Podcast episode
Description
In the age of brands having veritable lakes of data how do you action and champion the story behind the data - how do you use it to bring real insight into who your customer is and what she wants? In this episode we sit down with Rachel Swanson, founder of Method + Mode, a market research firm, to take some of Future Commerce's own medicine - to listen to our audience and learn from the data that was generated from our first-ever audience survey.
Released:
Apr 19, 2019
Format:
Podcast episode
Titles in the series (100)
Body Data: Brian and Phillip go futurist and talk about the emerging technologies around Body Data. They dive into more privacy issues including a national healthcare database and owning / managing your health data. by Future Commerce Podcast: eCommerce, DTC and Retail Strategy