52 min listen
"The Persuadables" - A Viant Study Review (w/ Richard Kestenbaum)
FromFuture Commerce Podcast: eCommerce, DTC and Retail Strategy
"The Persuadables" - A Viant Study Review (w/ Richard Kestenbaum)
FromFuture Commerce Podcast: eCommerce, DTC and Retail Strategy
ratings:
Length:
24 minutes
Released:
Aug 7, 2017
Format:
Podcast episode
Description
A new Viant study shows that "passive commerce" can persuade customers away from CPG loyalty brands. We break open the data and go deep with Richard Kestenbaum, a Forbes Retail contributor.
Released:
Aug 7, 2017
Format:
Podcast episode
Titles in the series (100)
Conversational Commerce: WWDC: Phillip and Brian dissect the announcements made at Apple's WWDC event on June 16, 2016 and how every announcement touched on developer access to APIs and tools to develop conversational commerce. by Future Commerce Podcast: eCommerce, DTC and Retail Strategy