After spending time with 100 entrepreneurs inside the Inner Circle over the last two weeks, this was my biggest take-away. On this episode Russell talks about why there comes a point where money doesn’t matter, as long as you’re trying to grow your business for the right reasons. Here are some of the awesome things you will hear in today’s episode: Why Russell stayed up until 3:00 am to buy whatever he wanted on eBay, but only managed to spend $650. Why when you scale your business just to make more money, it’s for the wrong reason. And why when you finally start asking the right questions, the money will start to flow. So listen here to find out why money doesn’t buy happiness, but finding new ways to serve your customers will. ---Transcript--- What’s up everybody? This is Russell Brunson, welcome to Marketing Secrets podcast. I’m going to share with you guys some good news and some bad news today. Alright everybody, welcome back. I’m so excited for this episode for a couple of reasons. Number one, we’re making some changes to the podcast, as you will see over the next week or so and one of them is I’m no longer going to be doing the video side of the podcast. We’re not going to be posting these on YouTube, they’re only going to be here for my friends who are listening and I’m plugged into your ear. This is now going to be exclusive to the podcast, which I’m really excited for. It also means I’m going to be able to do more of these again. When I had the whole video thing, I’d stress out. Like, oh crap, I’m still in my pajamas. Or I wore the same shirt three times in a row and they’re going to judge me, or whatever. And I didn’t do nearly as many podcasts. I have all this line up of things in my head that I want to talk about, but I never did it because I had to do video every time, and I just didn’t want to. So right now I’m going audio only and I’m so excited, and we’re going to be moving back forward to this as the delivery mechanism for the Marketing Secrets podcast, which gets me excited. So that’s number one. Number two, Ryan and Todd are in town this week, we are, it’s so fun. It’s amazing what we can get done in a night. We basically launched an entire new service last night that we made up off our head called Funnel Rollidex which is going to be a huge help to all of you guys here in the very near future. We also rebuilt the entire Two Comma Club X coaching program to make it more simple, with accountability partners, checklists, systems, it’s so cool. So many fun things happening. But I have a list of stuff from last week’s inner circle meeting, notes of stuff that I want to you guys specifically about. And one of them that I wanted to share because it’s kind of short, but so important, was just the fact that, and I don’t want to break it to you guys meanly, but this is the news. Money is not going to make you happy. Oh crap. Some of you guys are thinking. Some of you are thinking, of course not Russell. But it’s interesting, as I was sitting through all my inner circle meetings over the last couple of weeks, which were so fun, and so many amazing people there, and it’s funny because one of the big things always amongst us is, “How do we scale our businesses, how do we scale our businesses?” and that’s a question that I love and I don’t steer away from that because I think it’s important. I’m focusing always everyday on how I scale my business. That’s why marketing is fun, figuring out how to scale businesses and there’s fun in the growth. But there was one person specifically who was trying to grow and scale at the cost of some things that, anyway, I asked him, “Why do you want to scale?” And he’s like, “Well because that’s the point.” And I was like, “Yeah, but when is enough going to be enough for you.” Because they’re trying to scale like 8 different businesses, they’re all in different markets, different segments, different things. I’m like, “Which one are you most passionate about?” and they’re like, “This on