3 Reasons Why You Need to Share Your Creativity With the World

$What Are You Working Towards Each Day?: This episode of the Perspective Podcast is about finding what you want in life and making a plan to get there. Scotty covers: - His experiences of doubting his abilities and career - Dealing with the voices in your head - Encouraging positive self-talk - Protecting the vision with a plan - Having some enthusiasm in the work you pursue It’s important to be excited about what you’re working towards each day. There’s one thing that’s certain, by not taking action you will continue to stay caught up in the mundane day-to-day routine. Music by: [Blookah](soundcloud.com/blookah) Find me online at: [PRSPCTV\_CLLCTV Perspective-collective.com](Perspective-collective.com)$

Flooded Thoughts: Remaining Creative Through Adversity: This episode of the Perspective Podcast is a bit different from the previous episodes. Scotty's life was recently put on pause due to a massive flood that took over his hometown. He talks about: - evacuating his home - the effects on his neighborhood - the safety of family - and the silver linings that underly it all It's more of an update as he tries to remain in a creative routine despite the adversity surrounding him. Music by: [Blookah](soundcloud.com/blookah) by Side Hustler's Perspective with Coach Scotty Russell

16 min listen

(Pt. 3 of 3) Laying the Foundation for Your Personal Brand: How Your Why Attracts an Audience & Inspires Action: In this episode of the Perspective Podcast, Scotty talks about the importance of knowing why you do what you do. Most people think it’s what they do or how they do it that matters most when really those are byproducts that stem from your why. People are attracted to your why. It’s the driving force for what you believe in. It’s the vision that inspires you to inspire others. In order how to understand and clearly communicate your why Scotty breaks down the Golden Circle concept. Imagine a 3 ring diagram where: 1. The inner “bullseye” circle is labeled Why 2. The second middle circle is labeled How. 3. The third outer circle is labeled What. When most people start with the outer rings, my goal is to encourage you to work from the inside out. There are 3 key questions to ask yourself moving forward: - _Who are you helping_? - _How will their lives improve by Side Hustler's Perspective with Coach Scotty Russell

14 min listen

Location Doesn’t Matter: 2 Ways to Create Successfully Wherever You Live: This episode of the Perspective Podcast is about thriving creatively wherever you live. You don’t need to live in a big city in order to go online and: 1. Find like-minded individuals in communities. 2. Share your creativity with the world. Scotty discusses how: - Communities are out there but you have to be proactive and seek them out. - **Communities allow you to grow, get feedback, collaborate and build a tribe.** - Through **consistently sharing quality work** , you put yourself one scroll or swipe away from getting discovered. - With the click of a button, you can **share your creativity with the world**. - **By stringing together years of consistent work** , you’re giving yourself a huge advantage to get noticed. [Seanwes community](http://seanwes.com) [Seanwes podcast](https://seanwes.com/podcast/) Music by: [Blookah](https://soundcloud.com/blookah) by Side Hustler's Perspective with Coach Scotty Russell

11 min listen

Not Giving Up When it Makes You Happy ft. Brooke Robinson of Goodtype: ## How a Side Project Transformed into a Global Platform for Creatives [Brooke Robinson](https://www.instagram.com/brookethesunsurfer/?hl=en) is an Austin, TX native who fell in love with letterforms. Over the years she has taken that love for letters and type and transformed it into a global type powerhouse Instagram account called [Goodtype](https://www.instagram.com/goodtype). Her love of letterforms started after taking a class in college. From there, she began collecting resources around her, not to mention the art around Austin played a role in her interests as well. This love led to her wanting to surround herself with the amazing work she would find online and throughout social media. She began screenshotting all these beautiful works to come back to later. Her phone began to fill up so quickly that it sparked the idea to unload all of these images onto an Instagram account. She would share th by Side Hustler's Perspective with Coach Scotty Russell

33 min listen

Give it Time to Grow Ft. Matt Dawson of Stay Gray Ponyboy: ## Give it Time to Grow & Tilt the Scales in Your Favor This week on the show we have a very special guest who just got done hosting an amazing conference called [Crop in Baton Rouge](https://www.instagram.com/cropbr/). [Matt Dawson](https://www.instagram.com/staygrayponyboy/) is a talented designer and connector who creates under the name [Stay Gray Ponyboy](http://www.staygrayponyboy.com/) in Atlanta. He is a shining example of someone who put in the work and used the power of side projects to build a name for himself. He’s not only an insanely talented individual but he’s grown into becoming a really good friend of mine and I can’t wait to share his story with you. ## Stumbling into Graphic Design Growing up, Matt was always involved with sports, music and drawing. As he approached college, he thought landscape architecture sounded appealing and was involved in that for 3.5 years out of the 5-year progra by Side Hustler's Perspective with Coach Scotty Russell

43 min listen

(Pt. 1 of 3) Laying the Foundation for Your Personal Brand: Your Story Will Attract People to Your Cause: This week on the Perspective Podcast Scotty talks about the importance of laying a foundation to building a brand and growing an audience. This is the first of a three part series starting with understanding the valuable asset your story is. The main points he covers are: - Building a successful platform with an audience **starts with knowing who you are, what your gift is and why you’re doing it.** - Along with time, your story is one of your **most powerful and valuable assets.** - When you share your story, **you let others who may be in your shoes realize they are not alone with their struggles and fears**. - _Knowing who you are changes what you do._ - One of the _best ways_ I feel to reveal your story to yourself **is through writing**. - **People will care if you tell a compelling story that frames the delivery towards benefiting them.** Music by: [Blookah](file:// by Side Hustler's Perspective with Coach Scotty Russell

11 min listen

(Pt. 3 of 3) 3 Ingredients for Getting Exposure On Your Side Projects: ## Give it Some Time and Enjoy the Creative Process Along the Way It may feel impossible getting exposure when you’re just starting to pursue your creative path. Believe me, I’ve been there. I spent over 25 years of my life believing that having a successful art career was impossible. As I’ve become more intentional with my side projects and have seen the potential, my mindset has drastically shifted. Think about it, **technology is in your favor** if you _start today_. It’s so easy to connect with someone on the opposite side of the globe within seconds. Not to mention that more and more people in the world are getting access to the internet every day. I really do believe that you are _one_ scroll or swipe away from **having your life changed**. Creating the right side project(s) and following these 3 ingredients will aid you in getting more exposure for your work. These ingredients a by Side Hustler's Perspective with Coach Scotty Russell

17 min listen

Passion is What You're Willing to Suffer for With Jason Craig: This week on the show we have the talented designer, illustrator, speaker and just a kickass friend, Jason Craig. Jason operates out of Augusta, GA and currently is the Senior Designer for the Westobou Festival in Augusta. He and I go back 3 years as we originally linked up through Instagram and then met each other at Creative South 2015. That year he was a speaker and I was blown away by his story telling and presence on the stage, let alone his artwork. Fast forward to today and he's become a mentor and someone I can rely on to give it to me straight and cut through the bullshit. In this episode, we dive deep into: - his backstory and all the design jobs he's been involved in - **how he gets inspired and executes those ideas instead of sitting on them** - how creating from conflict can fuel your artwork and give you a voice - **the reason people confuse passion with ** struggle - **being paralyzed by p by Side Hustler's Perspective with Coach Scotty Russell

58 min listen

Stop Reacting & Get More Done With This Underrated Productivity Tip: ## My Nightly Ritual to Stop Reacting and Eat More Frogs Taking a shot in the dark and guessing you’re someone who likes to get shit done. I know for me, I get my jollies when I’m getting things crossed off my to-do list. First things first, I’m definitely not claiming to be a productivity guru—I’m just a dude who’s trying to be **more productive than busy**. I strictly want to share with you what’s been working for me as a creative … and of course what isn’t working. What wasn’t working for me was winging it each day. Whenever I go with the flow with no plan: - I feel like I’m reacting all day to things around me - I barely make any progress in a million direction - I make excuses for why I never have the time - I go to bed feeling like I got nothing done Eventually, I stumbled across one little change that I began implementing before I went to bed at night: **I started planning out the o by Side Hustler's Perspective with Coach Scotty Russell

14 min listen

Clarity Comes From Dipping Your Toes in the Water: This episode of the Perspective Podcast is centered around breaking away from thinking and planning and dipping your toes in the water and taking action. You can’t make progress by sitting on dry land. Yet, you also can’t commit and dive into the deep end when you're not confident in the direction you pick. Scotty talks more in depth about: - **you fail by default by never trying in the first place** - _Trying anything over doing nothing_. - you having a difficult time finding clarity by getting trapped in the world of thinking and planning - **it being impossible to be perfect** , especially when you start. Music by: [Blookah](https://soundcloud.com/blookah) by Side Hustler's Perspective with Coach Scotty Russell

14 min listen

3 Must Listen to Podcasts to Elevate Your Creative Brand: In this episode of the Perspective Podcast, Scotty discusses his current top 3 podcasts that will help you elevate your creative brand. Audio is one of the best formats for learning something new every day on the go. You can consume them while your working, showering, doing yard work or even just relaxing. If you don't have time for books then podcasts are for you. The 3 top podcast Scotty recommends are: 1. [The Creative Pep Talk Podcast](http://www.andy-j-miller.com/cpt/) with Andy J. Miller This podcast is for creatives who are pursuing a career in freelance while making great art for a living. However, it's more than that in my opinion and I believe it focuses on creative personal / professional development. his quirky sense of humor and laid-back approach really elevates his honest advice on building your creative career. He has this magical way of blending metaphors and storytelling to paint a vivid pictur by Side Hustler's Perspective with Coach Scotty Russell

15 min listen

Consistency, Craftsmanship, and Community with Bob Ewing: ## Start With a Commitment to Consistency This week I have one of my good friends and role models on the show, Bob Ewing. Bob and I go back a couple years and he’s been someone in the creative community that really shines as an example of one who shows consistency, craftsmanship and is all about building relationships. Currently, he is an Art Director for [Element Three](https://elementthree.com/), Co-Founder of [Inch x Inch](https://inchxinch.org/), a talented letterer and illustrator, kick-ass dad and husband and you can catch him speaking at [Creative South](https://www.creativesouth.com/) here in a few weeks. Bob is the man and I think you’re going to soak up a lot of gold that he has to offer in pushing your creativity to that next level. You can find Bob online at: [Bob-Ewing.com](http://bob-ewing.com/) and on Instagram: [BobEwing\_](https://www.instagram.com/bobewing_/) ## Learning to Draw Again by Side Hustler's Perspective with Coach Scotty Russell

32 min listen

$Consistency, Craftsmanship, and Community with Bob Ewing: ## Start With a Commitment to Consistency This week I have one of my good friends and role models on the show, Bob Ewing. Bob and I go back a couple years and he’s been someone in the creative community that really shines as an example of one who shows consistency, craftsmanship and is all about building relationships. Currently, he is an Art Director for [Element Three](https://elementthree.com/), Co-Founder of [Inch x Inch](https://inchxinch.org/), a talented letterer and illustrator, kick-ass dad and husband and you can catch him speaking at [Creative South](https://www.creativesouth.com/) here in a few weeks. Bob is the man and I think you’re going to soak up a lot of gold that he has to offer in pushing your creativity to that next level. You can find Bob online at: [Bob-Ewing.com](http://bob-ewing.com/) and on Instagram: [BobEwing\_](https://www.instagram.com/bobewing_/) ## Learning to Draw Again$

You’re Doing the Best You Can - You Got This: ## The Powerful Combination of Imagination & Resourcefulness It’s easy to get caught up in thinking you don’t have the best tools, resources and skills at your disposal. It’s even easier to let these “obstacles” hold you back from pursuing or sticking with something that’s important to you. When in reality, it’s rare that someone has the skills or resources right out of the gate. I know I didn’t. At the end of the day, it’s about **doing something instead of nothing and realizing you’re doing the best you can.** That’s all you _can_ and _should_ expect from yourself. When you stick with it and look back on the progress you made, you'll realize that **imagination and resourcefulness are a powerful combination**. This episode is a daily reminder not only to you but to myself when I get caught up in letting that inner critic convince me that I’m not doing enough. ## Figuring Things Out One of the most challenging t by Side Hustler's Perspective with Coach Scotty Russell

14 min listen

Stay In Your Own Lane & Create For You: ## The Fastest Path Isn't Always the Best Path Imagine you’re on the highway taking things at your own pace. On your left, you notice one lane seems to be moving faster. Obviously, this intrigues you because who doesn’t want to get to their final destination quicker? As you merge into that left lane, other cars seem to notice the quickened pace as well. Soon many cars swerve into that lane to get around the slow pokes who are just cruisin’. It’s chaotic following so many cars at this high speed and next thing you know you miss your exit. Now you’re on a new path competing with everyone else to get to someone else’s “desired destination” quicker. Sometimes on your creative path, it’s easy to swerve into someone else’s lane. You see them blowing up quickly so why can’t you jump on the trend too? I admit I’m guilty of this as I saw someone else’s success as an opportunity to get in the fast lane for similar success. It go by Side Hustler's Perspective with Coach Scotty Russell

8 min listen

Celebrate Small Wins & Keep Your Eyes on the Prize: ## See Your Small Wins As Milestones & Give Yourself Some Credit In 2016 I had one of the biggest career shifting experiences…in which I vaguely remember. It was my second time ever public speaking and this time was in front of a packed house at Creative South. I’m talking about 600–800 people. Safe to say I blacked out for the [majority of the 45-minute talk](https://www.youtube.com/watch?v=jjOFErfOGZo) as my nerves were at an all-time high. I brought a lot of energy, was really vulnerable and shared a part of me that many didn't know. I can humbly say that when it was done, I got an unexpected standing ovation as the 9 am opening slot could be considered the hangover spot. Sadly, to this day I can barely remember that moment. When I got home, I immediately went to work on the next project I had lined up. It was a huge win in my life yet I was so focused on what was next that I failed to enjoy and refle by Side Hustler's Perspective with Coach Scotty Russell

11 min listen

Your 2017 Creative Encouragement | Find the Light Within the Darkness: ## It’s Hard to Appreciate the Good Without the Bad Are you one of those people who is claiming 2016 to be one of the _worst years yet_? This seems to be the overwhelming perspective judging by the media. Yes, 2016 had some low points: - The presidential election - Aleppo - North Dakota Pipeline protest - Racism - Terror attacks - Celebrities passing away - Etc. I could keep going and I’m sure you have a few things on your mind that sucked ass too. However, what are some of the good things happened, specifically in your life? If you reflect long enough I guarantee you could find some high points to balance out the rollercoaster year we’ve experienced. I mentioned it in the previous episode 20 but **it’s hard to appreciate the good without the bad**. Seeing the horrible things going on in the world like the suffering people of Aleppo should make you stop and appreciate every little th by Side Hustler's Perspective with Coach Scotty Russell

13 min listen

3 Reasons to Appreciate the Slow & Steady Grind of Your Creative Career: Don't you wish there was a magic pill you could take to get whatever you wanted in life? I know, me too. However, here are 3 reasons to appreciate the slow and steady grind of your creative career. by Side Hustler's Perspective with Coach Scotty Russell

14 min listen

(Pt. 1 of 3) Your Side Project Has Greater Creative Potential Than You Think: This 3 part series of starting a side project is inspired by [Lauren Hom's](https://www.instagram.com/homsweethom/) initiative of starting a side project in 2017. She has found massive success in her young career all from creating the type of work she wants to get to paid for with side projects. Her [Side Projects: Your New Secret Weapon](http://Her%20Side%20Projects:%20Your%20New%20Secret%20Weapon) blog series along with a free mini email course are a great place for you to check out if you need some additional inspiration after this podcast series. - Would you believe me if I told you I have a friend who bought a Russian spacesuit on eBay and began photographing himself as just an everyday astronaut in public? What if I told you this silly project is now becoming his full-time business pursuit? The person I’m referring to is my local friend Tim Dodd and he is the creator of the [Everyday Ast by Side Hustler's Perspective with Coach Scotty Russell

13 min listen