41 min listen
Qualifying Leads & Turning them into Clients - An Interview with Emily Cohen
Qualifying Leads & Turning them into Clients - An Interview with Emily Cohen
ratings:
Length:
43 minutes
Released:
Aug 31, 2018
Format:
Podcast episode
Description
Finding potential logo design leads can be a challenge, but once they contact you how do you convert them to clients? How do you know if they will be good to work work with? What should you send them? On this weeks episode Ian Paget talks with Emily Cohen to learn more about qualifying clients, then creating proposals and contracts to convert your prospects into clients. Emily is a brutally honest consultant who provides strategic business advice to creative firms, and is the author of the book Brutally Honest.
Show notes along with a transcription of this interview can be found here: https://logogeek.uk/podcast/qualifying-leads-turning-them-into-clients/
Resources & Books Mentioned
Blog: Where to Find High Quality Logo Design Clients
Book: The E-Myth Revisited by Michael E. Gerber Amazon UK | Amazon US
Book: Brutally Honest by Emily Cohen (available for pre-order here)
The Logo Geek Podcast is Sponsored by FreshBooks
I’m incredibly thankful to FreshBooks for sponsoring the Logo Geek Podcast, because without them I could not make this possible.
FreshBooks is an cloud based accounting software that makes it easy to create and send branded invoices, track time and to manage your incoming and outgoing money. It’s designed specifically for creative professionals, so it’s beautifully designed, and continually optimised and improved. I highly recommend it, and you can try it out for yourself free for 30 days. Go check FreshBooks out!
Show notes along with a transcription of this interview can be found here: https://logogeek.uk/podcast/qualifying-leads-turning-them-into-clients/
Resources & Books Mentioned
Blog: Where to Find High Quality Logo Design Clients
Book: The E-Myth Revisited by Michael E. Gerber Amazon UK | Amazon US
Book: Brutally Honest by Emily Cohen (available for pre-order here)
The Logo Geek Podcast is Sponsored by FreshBooks
I’m incredibly thankful to FreshBooks for sponsoring the Logo Geek Podcast, because without them I could not make this possible.
FreshBooks is an cloud based accounting software that makes it easy to create and send branded invoices, track time and to manage your incoming and outgoing money. It’s designed specifically for creative professionals, so it’s beautifully designed, and continually optimised and improved. I highly recommend it, and you can try it out for yourself free for 30 days. Go check FreshBooks out!
Released:
Aug 31, 2018
Format:
Podcast episode
Titles in the series (100)
#10: The steps to design a brand identity, with Alina Wheeler: What is branding, and how do you go about starting a brand identity design project? In this weeks episode Ian Paget chats with the author of Designing Brand Identity, Alina Wheeler. In this episode we deep dive into the steps that need to be taken to reb... by The Logo Geek Podcast