According to Greg McKeown, the author of Essentialism, most of us have been living under the assumption that we can have it all -- we just have to cram it all into our lives. As a result, we end up busy (not necessarily productive) and stretched too thin at work and at home. We’re chained to our smartphones, hopping from disjointed task to disjointed task, not really focused on (or even clear about) what we want. Essentialism changes all that. It helps us tune out all the unimportant things vying for our attention so we can discover and pursue a very small number of things of lasting value. Nobody wants to fritter away their lives on their smart phones. Listen to this episode of the Building a Story Brand podcast with Donald Miller and special guest Greg McKeown, and you’ll be inspired to live a life rich with clarity and meaning. Get the worksheet that goes along with this episode at http://buildingastorybrand.com/32