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    B2B Sales and Marketing #FriTalks

    B2B Sales and Marketing #FriTalks

    B2B Sales and Marketing #FriTalks

    ratings:
    Length:
    58 episodes
    Language:
    English
    Format:
    Podcast

    Description

    Welcome to the B2B Sales and Marketing #FriTalks hosted by Andrejs Juscenko and Rolands Ozolins. On this podcast, you will get insights, best practices and anecdotes right from sales and marketing leaders of B2B technology companies and Startups.

    Our episodes are based on live #FriTalks LinkedIn broadcasts.
    Language:
    English
    Format:
    Podcast

    Episodes1 - 10 of 58 episodes

    Title

    58. Strategies for Success in Event Sponsorship

    Hando Sinisalu, the founder of Marketing Parrot, with extensive experience as an event ...

    37 minutes
    		Apr 22, 2024

    57. How to Market to Technical Buyers in the USA?

    The USA stands as the world’s largest and most lucrative market. However, it is also a...

    31 minutes
    		Mar 24, 2024

    56. Experience of using ICP to win the most valuable customers.

    In this episode of #FriTalks, our guest is the founder of Mailigen and former VP of Pro...

    35 minutes
    		Mar 10, 2024

    55. 4-step framework for bridging marketing planning and execution

    Marketing often feels like an endless uphill struggle. Moreover, marketing managers oft...

    40 minutes
    		Feb 24, 2024

    54. How technology buyers make their decisions in 2024?

    The decision-making process of B2B buyers has undergone significant changes.Over the pa...

    33 minutes
    		Feb 12, 2024

    53. How to set optimal pricing strategy for your SaaS products?

    Increasing pricing is the single best and most straightforward way to increase business...

    34 minutes
    		Jan 29, 2024

    52. Making Lead Generation Work in 2024

    In this first FriTalks of 2024, Andrejs and Rolands look at key trends in B2B marketing...

    34 minutes
    		Jan 13, 2024

    51. Sales and marketing alignment: necessary change for better results.

    Did you know that marketing and sales alignment is the most significant roadblock to bu...

    33 minutes
    		Dec 11, 2023

    50. Building a future-proof marketing team

    In the rapidly evolving digital economy and with the changing customer behaviour, marke...

    34 minutes
    		Nov 28, 2023

    49. Do we even need salespeople?

    In today's era of customer-driven buyer processes, the role of salespeople is evolving....

    36 minutes
    		Nov 14, 2023

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