Instagram Marketing Business 2023 the Ultimate Beginners Guide Use Social Media to Generate Huge Profits and Build Your Brand: KELLY LEE, #4
By KELLY LEE
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About this ebook
When I wrote this book I mainly thought about small and medium-sized companies.
Thanks to the power of one of the most popular social networking sites in the world, Instagram, there is a chance to develop your business and significantly increase your turnover.
If you notice that other people's followers are growing and yours are struggling to move.
If you have difficulty finding the right filter or hashtag.
If your content does not seem to attract anyone's attention.
Then this guide is meant for you!!!
Together we will analyze and understand:
- How to earn money with Instagram in 2023
- What to sell with Instagram in 2023
- The most effective hashtags for 2023
- How to build a personal brand
- How to build a social media marketing plan
- What is ROI and how to get your business to ROI
- How to find new customers for your business
- How to improve knowledge of your customers
Don't hesitate, and don't waste any more precious time!
WHAT ARE YOU WAITING FOR?
CLICK THE BUY NOW BUTTON!!!
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Instagram Marketing Business 2023 the Ultimate Beginners Guide Use Social Media to Generate Huge Profits and Build Your Brand - KELLY LEE
Introduction
Instagram is extraordinary. The surprises it has in store are truly endless and I think it would be an understatement to call it a simple Social Network. It's something more. You can also create a job and make money with Instagram in several ways that I will explain to you in this complete guide.
The numbers behind this Social are incredible, just think that it has climbed the world ranking of websites and reaches one billion active users every month (data updated by statista.com).
It currently ranks fifth in the global ranking. Twitter, LinkedIn and Pinterest are still too far from this milestone. Probably none of them will ever reach it
Only TikTok is doing better, with a growth rate never seen before!
The growth of Instagram is frightening compared to its peers
:
According to official data, it is difficult to believe that growth will stop shortly.
The daily dwell time of users is also impressive. Amplified by the direct Instagram and IGTV which were introduced only at a later time.
Great news, I would say.
Especially for those who make profits with Instagram and believe me: there are not a few.
I'm not just referring to influencers.
Like any platform that hosts respectable user traffic, there are the basics to make some money.
Actually, it's quite obvious: where there are millions of people (active and reactive) you can build a business worth thousands of dollars.
In this book, I'm not going to tell you that you can make millions of dollars simply by posting two or three photos a day using the most popular hashtags of the moment.
On the contrary, it takes time and dedication to make money with Instagram. Above all, method and strategy developed according to the target of their followers.
Good work and good profit!!
PART I – KNOW AND IMPROVE YOUR 2023 BUSINESS WITH INSTAGRAM
CHAPTER 1
INSTAGRAM THAT EVERY ENTREPRENEUR SHOULD KNOW IN 2023
Whether it's a breakfast, a meeting or a day at the beach, the question we all ask ourselves is: is it instagrammable?
Instagram has grown tremendously in recent years, and continues to expand more and more. The app, which was originally intended as a simple photo sharing platform, has become fertile ground for influencers, advertisers and brands, evolving from the idea of an app for posting vacation photos and becoming a real gold mine.
You can be sure that all your customers are using Instagram, as well as your competitors. Unfortunately, keeping up to date with the latest Instagram trends (and constant algorithm changes) becomes increasingly difficult. What is certain is that your potential customers right now are scrolling through their feed, and the question that every marketer must ask themselves is: how to set up their presence on Instagram so that that customer stops right on my post, among the hundreds of photos that pass before his eyes every minute?
If your brand isn't on this platform yet, these Instagram stats will convince you why it's important to exist, and give you an idea of how to behave on social networks.
1. Monthly active users on Instagram
As of June 2018, Instagram reached 1 billion monthly active users, and over 500 million users use the platform daily. Just over 5 years ago, in June 2013, Instagram had only
130 million monthly active users, and today it is one of the most popular apps and social networks in the world.
Instagram is a social network that allows its users to edit and share photos and videos. Of all social networks, only Facebook and YouTube have a higher number of daily active Instagram users. Initially, the platform was primarily used by teens and millennials, but continued growth is transforming and establishing it more and more as the most popular social platform, and Instagram statistics only confirm this growth.
So, if you were wondering whether to create an Instagram profile for your brand or not, and if it is worth investing time and money on Instagram, the Instagram stats featured in this article should be more than indicative.
2. Use of hashtags on Instagram
With one billion monthly active users, Instagram is one of the social networks with the highest interaction rate, just after Facebook. Instagram statistics show that, this year, over 60.6% of internet users in the United States logged in at least one monthly to Facebook, compared to 37.4% of users logged in at least once on Instagram. . The percentage is impressive!
One of the most common questions is how to increase the number of followers on Instagram and improve the interaction level. This question could be answered in several ways, but one of the most effective strategies is undoubtedly the one that involves using specific hashtags to reach as many people as possible. According to Hubspot, on average each Instagram post contains 10.7 hashtags.
If these Instagram statistics aren't enough to convince you of the importance of hashtags, check out our article on the most popular hashtags you can use to promote your brand.
3. Young people love Instagram
71% of the billion monthly active users on Instagram are young people under 35 (Statista, 2019). This Instagram statistic provides useful insights into the distribution of Instagram users worldwide in January 2019. The most popular age range is for users between 25 and 34, followed by users between 18 and 24. Are your target audience and potential customers included in this demographic?
Understanding social media demographics is critically important in determining which platform has the highest potential for your brand. This way you can be sure that you are not wasting time creating content for a platform not used by your target. If your potential customers are young adults, you now know that Instagram is the perfect platform for your brand, and you can start producing the right kind of content to grab your users' attention - choosing the right phrase for your posts is equally fundamental!
4. Average time spent on Instagram
People spend almost as much time on Instagram as they do on Facebook.
The amount of time Android users devote to Instagram is catching up with that of Facebook; As of June 2018, Facebook users spent an average of 58 minutes per day on the platform, compared to 53 minutes per day for Instagram users (Recode 2018).
Time spent on Instagram is relevant to Instagram statistics because the more time people spend on the app, the more ads they can see, and the more opportunities they will notice your brand. Additionally, Instagram has found that, with the introduction of Instagram Stories, people are spending a lot more time on the app every day. But it's not just the amount of time spent on social media that makes the difference, even the time of day when users are most active. By keeping these Instagram statistics in mind, you can easily figure out when it's best to post on Instagram for your brand.
5. Instagram for businesses
Instagram becomes more and more popular, and it is estimated that 71% of American companies use Instagram for their business (Mention, 2018). The same study revealed that 7 out of 10 hashtags used on instagram are brand hashtags, i.e. hashtags that are related and traceable to a particular brand. Additionally, more than 80% of businesses consider the level of interaction to be the most important metric of Instagram statistics. While it is extremely important to many marketers, it is not an easy metric to measure. As the platform evolves rapidly, keeping up with updates and data to measure can be a challenging task.
Businesses have, thanks to Instagram, an incredible opportunity to promote their products. Not only do they face a huge market, they communicate with an audience interested in their content, which they can reach without spending large amounts of money. If you are looking for ideas on how to monetize your profile, here you can discover all the secrets of influencers to make money with Instagram.
6. Growth of sponsored content on Instagram
83% of Instagram users discover new products and services on Instagram (Facebook, 2019). This means they are using Instagram as a source of inspiration. The same study also shows that just having a presence on Instagram makes brands appear in a different and positive light to potential customers.
Instagram is not playing a marginal role as a search engine for brand discovery, but builds a bridge that brings the buyer closer to the seller, going even further in some cases, introducing options such as the ability to buy items directly from posts. of the brand profile. Instagram's potential for marketers is constantly growing, and there are more and more possibilities for sellers to be able to influence potential customers until the purchase is complete.
This is also evident from the staggering increase in sponsored content and Instagram ads, which saw 133% growth in just one year, from February 2018 to February 2019.
7. Use of Instagram Stories
In August 2016, Instagram launched the Stories. This feature completely changed the cards, allowing users to post photos or