With her hours cut due to the pandemic and a new house to pay for, this week’s guest set out an action plan to make 6-figures in 2021. To achieve that, Heather Johnson of HeatherXStudio.com decided to start an Etsy store selling print-on-demand goods like t-shirts, mugs, and other apparel and items. Fast forward two years and Heather is now a former MRI tech who’s taken her print-on-demand side hustle full-time and is averaging $15k a month in revenue and $4-5k in monthly profit. How’d she do it? By following the trends with her own unique spin, putting 100s of products up for sale, and implementing some savvy marketing strategies you can apply in your own business. Tune in to The Side Hustle Show interview to hear: why and how Heather created a “high-volume listing store” how she evaluates competition and finds new creative ideas heather’s best practices for maximum organic exposure on Etsy Full show notes